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The Speaker Lab Podcast

VAULT: The Four Rules of Cold Calling For Speakers

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8575 Ratings

🗓️ 19 August 2021

⏱️ 38 minutes

🧾️ Download transcript

Summary

Does the idea of cold calling strike fear into your heart? It won't after today's edition of The Speaker Lab!

Joe is an up and coming speaker who has quickly added a lot of gigs to his calendar by using the four rules of cold calling for speakers. On this episode, Joe tells us what those four rules are as well as how to remove the fear of cold calling and how to make it easy for your prospects to say yes to you.

This is another terrific guest you won't want to miss so be sure to join us on episode 223 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

  • How did he first uncover the power of cold calling?
  • How can you get your foot in the door of an industry in which you are not known?
  • Do you have to go in hot to a cold call?
  • How do you know if you are a good fit for a potential opportunity?
  • Why uncommon commonalities are important in your cold calling process.
  • What's the best way to reach out: phone, email, or social media?
  • How expecting nothing and appreciating everything will explode your business.
  • The type of follow up you can do to show your gratitude for the people who help you.
  • And so much more!
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Transcript

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0:00.0

Hey, friend, are you looking for ways to book more paid speaking gigs?

0:03.7

Well, of course you are.

0:04.4

Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website.

0:27.2

This training is free.

0:28.1

It's live and we offered a few times a week so you can find a time that works best for you.

0:32.5

All you got to do is head over to thespeakerlab.com slash get booked.

0:36.3

That's all one word.

0:37.2

Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked

0:39.3

and register right now. We look forward to seeing you on the live training.

0:47.3

Hey, what's up for Instagram, Baldwin here? Welcome back to another episode from The Vault, which is a, just a special bonus episode of the podcast where we are going back in the archives, going to some of the classic episodes of the podcast and pulling out some of your favorites. So that's what we got for you today. Now, for many of you, you may feel like the idea of a cold call is absolutely terrifying, which is

1:12.6

totally understandable. That's reasonable. And so way back in episode 223, we talked with Joe

1:16.9

Hirsch about this common fear that so many speakers have. Now, Joe at the time was an

1:22.2

upcoming speaker, and he booked a lot of gigs really quickly by actually following four

1:26.2

rules for cold calling, and he's

1:28.4

here to tell you exactly how he did it. Now, during our conversation, Joe mitigates all fear

1:33.1

by unpacking his cold calling process and how you can get a yes from your prospects. He also talks

1:39.0

about the uncommon common commonalities of a cold call, how to break into any industry in which

1:43.8

you are unknown and why

1:44.9

it's important to expect nothing and appreciate everything. There is something for everyone in

1:49.5

this episode, so let's step back into the archives and get right to it. Here's my conversation

1:53.8

on the rules of cold calling with Joe Hirsch and Joy. It's all my friends Grant here today,

2:00.1

joined by Joe Hirsch, who is a speaker who's up and coming in the world and has really quickly booked a lot of gigs. And so we're going to be talking about his speaking journey and story, as well as some specific strategies. He's going to be teaching us today about cold calling. So, Joe, thanks for hanging out with us today, man. How are you?

...

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