Value Your Books For The Long Term With David Farland

The Creative Penn Podcast For Writers

Joanna Penn

Self-improvement, Arts, Books, Entrepreneurship, Business, Education

4.8 • 745 Ratings

🗓️ 8 February 2021

⏱️ 57 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

You are not writing one book. You are creating an intellectual property asset that can make you money for the rest of your life and 50-70 years after you die. In this interview, David Farland talks about the importance of valuing your writing, and how to keep a long-term mindset as an author. In the […]

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Transcript

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0:00.0	Welcome to the Creative Pen podcast. I'm Joanna Penn, thriller author and creative entrepreneur,
0:09.0	bringing you interviews, inspiration and information on writing, publishing options and marketing ideas for your book.
0:17.0	You can find the episode show notes, your free author blueprint and lots more information at
0:23.0	TheCreativepen.com. And that's Pen with a double N. And here's the show.
0:30.5	Hello creatives. I'm Joanna Penn. And this is episode number 531 of the podcast. And it is Sunday the 7th of February 2021 as I record this, still in lockdown 3 here in the UK.
0:44.9	So today's show I'm talking to David Farland about how publishing has changed in the pandemic, the long-term view of creating intellectual property assets, one of the themes of
0:54.8	this show, story arcs that can satisfy an audience who love binge consumption and more.
1:01.5	Now, David has been in publishing for 40 years-ish, and he's one of those generous writers.
1:07.0	He shares his thoughts openly, and he's always really really patient and he's a really interesting guy.
1:12.4	So I hope you enjoy the conversation today.
1:17.3	In publishing news, well, the biggest news this week has been Jeff Bezos stepping down a CEO of Amazon in Q3, 2021, to be replaced by Andy Jassy, who has headed up AWS since 2003.
1:31.4	And AWS Amazon Web Services is way more than web services these days.
1:36.4	And very interesting that he is going to be running the company.
1:39.7	Now, I've seen some authors in various Facebook groups saying, oh, it won't make any difference.
1:43.2	But I actually think it is a sign of things to come. And it's not a surprise because everything changes. And in Wired,
1:49.4	Stephen Levy reports a conversation he had with Jeff Bezos in 2018. He says, Jeff said,
1:55.5	I won't be, I won't spend any time in my life working on anything I don't think is important.
2:00.5	I'm just not going to. I don't
2:02.5	need to. And the fact is the antitrust hearings are going to continue this year or next. And basically,
2:09.6	I think Jeff would rather be working on Blue Origin and going to space. As if you know anything
2:14.4	about Jeff Bezos, Star Trek is not fiction. It's the future.
2:18.7	So, yes, humanity going to space, I think, will keep him occupied.
	...

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