UX 2018: User Experiences for a New Generation - Part 2

Technology Revolution: The Future of Now

Bonnie D Graham

Business News, Technology, News

4.9 • 108 Ratings

🗓️ 7 February 2018

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

The buzz: "UI is the saddle, the stirrups, and the reins. UX is the feeling you get being able to ride the horse, and rope your cattle" (Dain Miller). Remember your anticipation when you got your first smartphone? Your curiosity the first time you typed "@" online? As the world gets increasingly digital, we expect great experiences in every interaction with every organization. Do UX designers ever sleep? The experts speak. Matt Grajcar, Google: "The good building is not one that hurts the landscape, but one which makes the landscape more beautiful than it was before the building was built (F.L. Wright). RJ Owen, CreativeMornings: "People ignore design that ignores people" (Frank Chimero). Shaun Syvertsen, Convergent IS: "Do not be embarrassed by your failures, learn from them and start again" (R. Branson). Maricel Cabahug, SAP: "If we don't change direction soon, we'll end up where we're going" (Prof. Irwin Corey). Join us for UX 2018: User Experiences for a New Generation – Part 2.

Transcript

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0:00.0	Welcome to the most nutritious hour of business talk all week.
0:13.2	This is Coffee Break with Game Changers, presented by SAP.
0:17.2	The best run business is Run SAP.
0:19.8	Your host and moderator is Bonnie D. Graham.
0:22.2	You'll hear from the innovators who have learned to use game-changing technologies to shake up the status quo and help move today's businesses in new directions.
0:30.1	Now, here's Bonnie D. Graham.
0:32.2	Welcome, welcome, welcome, welcome.
0:34.4	I said it four times.
0:35.8	That's a clue.
0:36.6	If you want to run with the game changers you are
0:38.5	in the right place let's see what the buzz is today I have a quote from a young man named
0:43.8	dane Miller d a I and a former presidential innovation fellow at the white house a mentor for developers
0:50.6	at start here dot FM and he works to lead engineering teams at a distributed media
0:55.9	company. Interesting quote. Listen up. There are a couple of keywords here. U.I is the saddle,
1:01.8	the stirrups, and the reins. U.X is the feeling you get being able to ride the horse and rope
1:07.8	your cattle. I love that quote. So what are we talking about here?
1:11.6	Okay, let's look back a couple of years. I want you all to put your memory caps on. Do you remember
1:16.0	how excited you were and how much anticipation you had when you got your first smartphone?
1:20.3	What was it? What was it going to do for you? Could you actually type real letters on a keyboard
1:24.8	without having to push shift and go through an alphabet and numbers
1:27.7	and all that stuff? And what about when you type the at sign online for the first time,
1:33.2	anticipating reaching something called a website and you were going to visit it? What would
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