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The Speaker Lab Podcast

Using AI as a Thought Partner for Speaking with Geoff Woods

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8575 Ratings

🗓️ 5 August 2025

⏱️ 48 minutes

🧾️ Download transcript

Summary

“The mistake I’m seeing a lot of companies make is they’re racing to shove it into a product where they’re trying to drive costs down before the leaders making the call have become AI-driven leaders.”

Feeling overwhelmed by AI and unsure how it fits into your speaking business? In this value-packed episode of The Speaker Lab, Grant Baldwin chats with Geoff Woods, author of The AI-Driven Leader, for a refreshingly practical look at embracing technology without losing your human edge.

Geoff shares how speakers should treat AI as a tool, focusing on using it to drive real results and streamline the work that matters most. He introduces straightforward frameworks, like his CRIT method (Context, Role, Interview, Task), to help you get more out of AI, whether you’re prepping your next keynote or brainstorming business strategy.

What shines through is the focus on human strengths and meaningful connections. Rather than fearing that AI will make us obsolete, Geoff sees it as a chance for speakers to elevate their unique value and creativity, freeing up more time for what only humans do best.

The best strategy for implementing AI is to start small, use it to enhance, not replace, your skills, and keep your conversations, follow-ups, and business development rooted in authenticity. Give the episode a listen and learn how to turn today’s technology into tomorrow’s new opportunities!

You’ll learn:

  • The role of AI for speakers and entrepreneurs
  • Three core business areas impacted by AI
  • Utilizing AI for high-impact, strategic decisions
  • Using AI as a “thought partner, not a thought leader
  • Leveraging AI for analyzing
  • How technology changes the skill sets for jobs
  • Importance of adaptability and learning over fear of change
  • And much, much more!


“I have a very simple framework for communicating with AI called CRIT: Context, Role, Interview, and Task.”

Episode Resources

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, Fran, Graham Baldwin here.

0:01.4

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

0:10.2

Well, that tool exists.

0:11.4

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

0:19.6

Even better, we're going to teach you exactly how

0:22.1

to create that tool for your speaking business in under an hour. For a limited time, we're going to

0:26.9

be offering a free live training on how to build and use this marketing asset to start booking

0:31.9

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

0:38.4

That's what you got to do is go to the speakelab.com slash marketing and we'll see you there. We had to stop acting like humans in the Industrial Revolution and start acting like machines.

1:03.2

AI can do all that better than humans.

1:07.5

AI is better at acting like a machine than a human is.

1:11.6

You can view that as a threat or an opportunity.

1:13.9

Threat is, yeah, a lot of the stuff you're doing right now is going to become less valuable.

1:18.1

Opportunity, maybe we for once have an opportunity to reclaim who we are as humans

1:23.2

and make sure that what we're doing for work is actually aligned with our human strengths.

1:36.4

Hey, it was up, French, Grant Baldwin-Hare.

1:37.8

Welcome back to the Speak Al-Podcast.

1:39.2

Excited for today's conversation with my buddy, Jeff Woods.

1:42.5

And we had Jeff on about three years ago or so.

1:45.1

And in that time, the world has changed dramatically.

1:48.6

And he jumped aboard this rocket ship.

1:50.8

And so today we're going to be talking specifically about AI.

...

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