Welcome to Your Brand Amplified, the podcast where we interview marketers, publicists, and

brands to learn their stories, what makes them tick, and tips and tricks that make a difference.

There is a lot of hype about the topic today and a lot of people who aspire to do exactly what Hila Erig is doing, which is to be a digital nomad.

And Kayla, you've written the book How to be a digital nomad,

build a successful career while traveling the world.

Who doesn't want to do that? Thank you for being here and kind of

helping us understand what it really means to be a digital nomad, how you became

one, and what people really need to think about if that's what they're looking for in their life.

Well, thanks for having me. I'm so excited. It's such a hot topic, but it's a topic that nobody kind of, there's still so much misconception about it. I guess maybe that's anything like you like having baby and you think I had no idea it was like this like maybe it's just normal life but it's there's so much to dive into.

There really is and for those of you who are watching, Kayla is sitting in a kitchen of, I believe, probably

an Airbnb somewhere, hopefully she'll tell us where.

But I asked her to keep the background on because I wanted to show that she is authentically like living this life.

I'm so glad you see it that way.

Sometimes I feel bad that other people have this like beautiful office setup and of course I have that

Pinterest board trust me but I don't have an apartment so I live out of Airbnb's

and yeah this is my reality I go wherever the lighting's best and here in this apartment in Athens.

The kitchen wins, so here I am.

And you've been on the road since 2017. So Pete, first tell us because you also are a marketer, you are a writer, you do SEO work, you do a lot of other, you know, freelance writing.

So can you talk about your career path a little bit and then what inspired you to take it on the road?

My career path had a big major squiggle and if you think about that like path to success you know it's like not

the straight line going up every one thinks I was working in marketing doing

graphic design for an architecture firm in Chicago in 2017 and I was fresh out of school still. I'd only been working. I mean, I started that job like almost exactly one year after I graduated with my bachelors and my last year of college really put me in this head space of kind of I don't

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