Now, when we do go into that call, I need to know what are going to be the top three objections

why somebody's not willing to do the course, things that I hear over and over and over again,

maybe on 60, 70% of my call, these come up.

And maybe one of them is I need to think about it.

Or perhaps it's comparing this with other courses.

So whatever the top common objections are, maybe it's just a price,

because ultimately, you may say I need to think about it, which may be come back down to the

price. The biggest component of a discovery call is figuring out the need. So Donald,

I wanted to know, as the founder and chief evangelist at the sales Evangelist, a sales training organization.

If you could only share one thing about sales with, like, the established online course

creator that's listening to this podcast episode, what would that be?

The one thing that I would share is that you are always selling and always need to be in the selling mode.

There are many different ways, especially as online creators, where you can go about getting people into your funnel.

But the key is just that getting people into your funnel.

And some of the ways that you are selling may not necessarily be one-on-one,

but as far as going on podcasts like this, sharing relevant content, being present, and offering

that education or to the problem that your ideal customers, your ideal students may be coming

across. So you just always need to be in that selling mode to help bring and drive traffic to your funnel.

Nice.

Be in that selling mode.

Okay.

So like I want to unpack this, but first of all, for somebody listening, they've heard on a few

...