All right, so we have a little treat for you.

So this is a coaching call from the Agency Owners Association.

This is a group that Neil and I have for agency owners to help you grow faster.

So if you're an agency space, you a services business this is applicable to you.

It's a little preview of a call. It's probably 10-15 minutes or so and you get a sense for what it looks like to be in the group.

If you want to learn more about the group you can go to marketing school.

I.O. slash agency can go to marketing school that I. Oh

I. Hope you enjoy the episode. In Rickey you're up next and we have one

more and then we'll keep it we'll move it to open form questions. Yeah, so a quick question on the cross-cellum, right?

I know Eric has talked about this in the past where you want more of like a surgeon.

I was like, I'm sorry, maybe not a surgeon, a specialist, yeah.

Yeah, would you want an account manager to upsell those in the back end, those different

services or do you want the sales guy that initially sold him in the beginning to later in the

Contract to come in there check back in no what once the sale happens you ideally want the account managers to upsell them because they're building the relationship on a monthly basis.

You also, when account manager sells, it doesn't feel like a sales pitch versus a salesperson.

It's just like, yeah, we're doing this. Have you ever thought about doing this? We've helped other

customers and here are the results like, you know, you're an ideal candidate for it and we're seeing

X, Y, and Z, especially after you get into the project within a month or two and you can show him something, it makes it really easy for the account manager to

up sell more because they're building the relationship.

And then, so right now we use a lot of overseas help, right?

You would not recommend to use overseas account managers for US-based clients now.

That's what you do.

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