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Woman of Influence

Understanding The New Relationships Between Brands & Influencers

Woman of Influence

Julie Solomon

Marketing, Business

4.71.5K Ratings

🗓️ 12 March 2018

⏱️ 11 minutes

🧾️ Download transcript

Summary

Hope you all are having a fabulous day! I’ve been waiting to share this with y’all for months now, and I’m so excited to announce the launch of Influencer Insights, a brand new short-form podcast (think 10 minutes or less) that’ll be coming in hot every Monday. Don’t worry! The Influencer Podcast and our longer conversations will still be taking place on Wednesdays; Influencer Insights is simply a compliment to those lengthier shows. The milk to the cookie :) So what exactly is Influencer Insights? Let me explain. You see, I’ve been wanting to create something in addition to The Influencer Podcast - especially for those of you looking for MORE, or maybe you’re seeking a way to easily consume a tidbit of value - even if you’ve only got a few minutes. It’ll be me on my own, chatting about the biggest industry trends, Questions and FAQs from listeners (which by the way, you can send by way of an iTunes review or through the newsletter), and relevant topics that I’ve been seeing or reading about. Think of these as a quick bite of tactical information to apply to your life and business right in that moment! The show is geared to be digestible, interesting, action provoking, and as though we’re chatting over our morning coffee or afternoon glass of cab together - all while learning and bettering our influence. So, I hope you’ll tune into both shows each week, and I truly hope you enjoy Influencer Insights as much as I’ve enjoyed putting it together. With SO much incredible information out there, I know it’s impossible to consume it all - so I’m excited to do that for you, and then discuss! To kick things off, I’m popping in your headphones to discuss the new relationships forming between brands and influencers. It’s 2018 - things have changed, and it’s time to talk about why, how, and what you can do to positively grow from these new types of relationships. If you're looking for a better way to work with brands, refreshing ideas for your next campaign, or simply how to authentically monetize your brand better, join me for Episode 1 of Influencer Insights! Do you have a question you want feature on Influencer Insights? Or feedback for me? To leave feedback or a question, head to iTunes and share those thoughts or questions as a review. You can also send in questions via the newsletter, which you can sign up and gain exclusive podcast access to right here. Also, please note that we will not be running regular blog posts for Influencer Insights information (today is a special one!). To stay in the loop on all future episodes, sign up for the newsletter here. Lastly, remember to screenshot this episode and share it with me over on Instagram by tagging me (@julssolomon) and hashtagging #theinfluencerpodcast. I’d love to see who is joining in for our first episode of Influencer Insights!

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to the Influencer Podcast.

0:03.6

Each week Julie Solomon, a marketing strategist and New York Times best-selling publicist,

0:08.5

takes you behind the scenes with successful influencers, bloggers and industry elites in conversation to share how they engage,

0:15.3

persuade and grow their unique influence.

0:18.4

Her mission is to share exclusive insider tips, wisdom, and action-based tools to help you strengthen, monetize, and

0:24.8

build your own industry-leading influence.

0:27.1

Hello fellow podcast lovers.

0:30.4

Now, you may have noticed something a little different when the title of this

0:35.3

podcast episode popped up on your screen today and well that's because we have

0:39.6

something brand spanking new for you. I'll dive into the details next but I want to

0:45.1

officially and warmly welcome you to the very first episode of

0:49.5

Influencer Insights. As most of you know, our regularly scheduled program, The Influencer

0:56.5

Podcast, is where I interview an industry elite and have longer conversations that comes

1:01.2

your way every Wednesday. And don't worry, that's not going anywhere.

1:05.1

But as a way to compliment the regular

1:08.2

influencer podcast, I've been wanting to create something

1:11.1

in addition to it, especially for those of you who have

1:14.0

emailed me or we've chatted through DM about it that are looking for more or

1:20.7

maybe seeking a way to easily consume a tidbit of value even if you've only got a few minutes.

1:27.0

So I've heard you and I want to serve that up for you.

1:31.0

With that sad, Influencer Insights will also be published weekly, just like the

1:36.2

Influencer Podcast, but these episodes will be five minutes or less, and they will come to you every

...

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