This is The Playbook.

This is Dave Meltzer with Entrepreneurs The Playbook, and I am so excited because I have

my two favorite batches in the house.

They are two amazing entrepreneurs that are growing a community to help women, especially

make a lot of money, help a lot of people, and most importantly, have a lot of fun.

And that's not easy today.

Elaine Drexler and Kate Ward, co-founder and CEO of Betches and Kate Ward, Chief Content

Officer of Betches.

Welcome to The Playbook.

Thanks for having us.

Thank you.

You're great to be here.

It's so good to have you as you both also understand podcasting and understand content

and community.

And I think you know, Betches Media and Betches alone their success and growth is foundationally

about building a community and providing value to that community.

And I think a lot of people lose sight how important it is, but also how big of an

opportunity it is when we can really build a community of like Mindy, like Hardin and

like-handed people with the size scope and skill of an audience that people my age, I still

don't think even can grasp.

For you in the construct of trying to build a community, what are some of the key characteristics

that you both share when you are looking and seeking to build this community?

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