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FranklinCovey On Leadership

Tyler Cowen: The Founder’s Edge—Why Visionaries Drive Lasting Change

FranklinCovey On Leadership

FranklinCovey

Business, Management

4.9851 Ratings

🗓️ 28 October 2025

⏱️ 42 minutes

🧾️ Download transcript

Summary

Economist and author Tyler Cowen explores what makes founders uniquely capable of leading transformative organizations. He discusses the concept of “founder energy”—the authority, credibility, and institutional capital that empower visionaries like Elon Musk and Mark Zuckerberg to make bold pivots when others can’t. Cowen examines how leadership legitimacy differs between founders and hired CEOs, and why adaptability, decision speed, and conviction are critical in times of change. He also reflects on how leaders can build influence without formal authority by earning trust and creating value in their organizations. Watch this conversation to learn how to harness founder-like energy to drive innovation and resilience.   For most organizations, disruption has moved from a distant “black swan”–style risk to a permanent operating condition. Download our latest guide, From Shock to Strategic Advantage to learn how leaders convert disruption into opportunity: https://resources.franklincovey.com/c/tlg-convert-disruption?x=j4G37p&lb-mode=overlay   FranklinCovey’s world-class learning solutions—delivered Live-Online, On Demand, or Live In-Person—are designed to build exceptional leadership skills and enrich your culture at every level of your organization.   To learn more, email us at [email protected], visit franklincovey.com, or call us at: 1-888-868-1776

Transcript

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0:00.0

I think there's something to this notion of founder energy that if you built up the company,

0:05.0

you have the authority to make big changes or big pivots, as indeed Mark Zuckerberg and Elon Musk have done at different points in time.

0:14.0

A lot of CEOs might be quite competent, but they're brought in to do a job.

0:19.0

They have to manage too many constituencies. They have a board.

0:23.2

They have employees. They have a senior management team. They have the media. They have whatever else.

0:29.4

And in essence, what they're doing is just getting the company through all that and juggling all the

0:33.6

balls. That can be fine. Usually, in fact, it is fine. But when big changes need to happen,

0:40.0

they just don't have the institutional capital to get that done.

0:48.4

Hello and welcome to Franklin Covey on leadership. I'm your host, Will Hodling, Franklin Covey's

0:53.1

head of product. In these conversations, we talk with many of the world's leadership experts on the mistakes,

0:59.0

mindsets, and methods that help them become the people they are today.

1:02.0

We hope that their hard-earned insights will accelerate you on your journey.

1:07.0

Today's guest is Tyler Cowan.

1:09.0

Tyler Cowen is the Chair of economics at George Mason University.

1:12.7

He's a prolific author having written many bestselling books. He is the author of the

1:17.7

Marginal Revolution blog and the host of the podcast Conversations with Tyler.

1:22.8

Introducing Tyler Cowan by sharing his title and what he's written and said will inevitably

1:27.7

undersell his abilities. Tyler Cowan is one of the world's broadest thinkers, an expert

1:32.9

and a seemingly endless array of topics. On his podcast conversations with Tyler,

1:38.1

he takes guests on an intellectual whirlwind tour of a variety of different topics.

1:43.4

And so in today's conversation, we'll try to do

1:45.7

the same. We touch on leadership, but also what he would do as CEO of multiple companies, what he

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