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The Playbook With David Meltzer

Turning Play Into Purpose

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.91.9K Ratings

🗓️ 3 January 2026

⏱️ 18 minutes

🧾️ Download transcript

Summary

In today’s episode, I sit down with James Crook, founder and president of BlinC Games, a universal platform built to organize any game, anywhere, anytime. We talk about how sports, competition, and fatherhood shaped James’s resilience, leadership, and long-term vision. James shares the real story behind building BlinC from the ground up, from sleeping on floors and driving Uber to creating a system that empowers organizers, players, venues, and partners alike. We also get into building community through games, aligning incentives in a two-sided marketplace, and why patience matters when you are committed to something bigger than quick wins.

Transcript

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0:00.0

Welcome to Entrepreneurs the Playbook. I'm David Meltzer, and we are blessed to have a crook of good kind. Very rare that you say that, but this is one of my favorite crooks in the world. James Crook, founder and president at Blink Games. Welcome to the Playbook. Thank you so much, David. It's an honor to be here, man. And to kind of back up your statement here,

0:21.5

I love your book right in the background. I just read that. To do you this is with Dix. That's great.

0:26.2

That's great. It costs me millions of dollars to figure this book out, by the way,

0:30.9

surrounding myself with the right people and the right ideas. And that's what you're doing

0:34.8

in a growing field. You've created a universal platform for organizing

0:40.8

any game, anywhere, anytime. And you know my models to make a lot of money, to help a lot of people

0:47.8

and have a lot of fun. And the way that we have fun is the gamify things. And there's so many

0:54.0

different ways that we can play

0:55.7

any game, but we can't play any game anywhere, any time. And you created, you know, this great

1:02.0

universal platform for people to enjoy the money they make and the people they help to play

1:08.3

games with the right people, the right ideas. What inspired you to be so

1:13.1

resilient to build this platform so people could organize the games anywhere, anytime? Well, you know,

1:20.7

so thank you really broke it down. I always love playing sports. I always love playing games.

1:26.6

And from my whole, you know, from the time I was three or four years, all I was playing sports. And sports teaches you a lot about resilience, right? You know, you win, you lose, you know, how can you improve your teammates, etc. And quite frankly, I actually wasn't that resilient as a kid. I wasn't, you know, I grew up very, I was very fortunate to grow up in Santa Barbara.

1:46.5

I had a lot of things that I was blessed to be given through my family that I didn't

1:50.5

earn.

1:50.9

I just happened to be born in the right situation.

1:52.9

So I had to really learn how to be resilient as I got older.

1:55.8

And one of those things was actually I played quarterback in high school at San Marcos and we went three and seven

2:03.7

my junior and senior years and I learned a lot about leadership and resilience that because it's easy

2:07.6

it's easy to lead people when you're winning it's easy when you're making money you're scoring

2:12.1

touchdowns all that when you're losing you're throwing interceptions your team's not doing what

...

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