Tubi CEO Anjali Sud says you can’t beat free

Channels with Peter Kafka

Vox Media Podcast Network

Business News, News, Tv & Film, Technology

4.4 • 585 Ratings

🗓️ 16 October 2024

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

What if you could watch shows and movies on a screen, for free, in exchange for watching some ads? In olden times, we called that “TV”. Now the industry term is “advertising-based video on demand,” and it seems to be growing quite quickly. This is good news for Tubi, the AVOD/streamer Fox bought back in the spring of 2020, and for Anjali Sud, who has been running Tubi for the last year. At the moment, Tubi’s programming is helping it beat services with much bigger profiles, and budgets, including Comcast’s Peacock and WBD’s Max. Sud, who used to run IAC’s Vimeo video service, talked to me live at the NAB NY show. Discussed here: Tubi’s approaching to licensing and programming, why it makes sense for the streamer to make a smattering of its own shows, and what being part of Fox does and doesn’t do for her. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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1:39.1	From the Vox Media Podcast Network, it's channels.
1:43.3	Peter Kafka.
1:46.3	That is me. I am the chief correspondent of Business Insider, where I cover tech and media. Last week, I was in L.A. And it was really nice
1:52.2	to meet so many people who listened to the show. Thank you for saying hi and thank you for listening.
1:58.2	On to today's show, where we are talking about the streaming wars, which are basically
2:02.9	over when it comes to first place.
2:04.5	That's Netflix, full stop, had a story.
2:07.1	But after that, it gets pretty interesting.
2:08.8	And one of the reasons it's interesting is the rise of free ad-supported streamers.
2:12.9	So today we're talking about one of them.
	...

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