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The Next Big Idea

TRUST: Malcolm Gladwell on How We Talk To Strangers

The Next Big Idea

Next Big Idea Club

Education, Social Sciences, Science, Society & Culture

4.41.3K Ratings

🗓️ 10 December 2019

⏱️ 39 minutes

🧾️ Download transcript

Summary

Roses are red, violets are blue, and Malcolm Gladwell has written yet another bestseller. It's called "Talking to Strangers: What We Should Know about the People We Don't Know," and it's all about the perils of trusting people we don't really know. Gladwell, who's also a Next Big Idea Club curator, tells us why we need to stop taking everybody at their word and start exercising a little healthy skepticism.

Transcript

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0:00.0

It's a blustery day in the summer of 1987 in Bratislava, a picture book city in eastern Czechoslovakia.

0:17.0

A man in his 40s, dark hair thick mustache, ducks into a car outside Kubatchnica, the trade consulting firm he runs.

0:29.0

Or at least that's his story.

0:32.0

The truth is,

0:33.0

Florentino Aspiaga doesn't know much about moving goods

0:36.0

from his native Cuba to the rest of the world,

0:38.0

but he does know how to move information.

0:41.0

Aspiaga is one of Cuba's highest-ranking spies. information. Now he's the head of the Cuban General Directorate of Intelligence for all of Eastern Europe, and he's good at what he does.

0:55.0

Two years ago he was named Cuba's Intelligence Officer of the Year.

0:59.0

He's handsome and charming, and people like to tell him things.

1:06.0

Aspyaga drives 50 miles east,

1:08.0

from Bratislava to Vienna.

1:11.0

The evening sky is clear when he arrives there.

1:14.0

He walks briskly to an ornate iron gate and looks up to see an imposing circular window on the facade of a spotless white brick building.

1:21.0

He's memorized the address, Boltzmann-Gasa 16.

1:25.2

It's a Saturday. The American embassy is closed, but Aspiyaga has no trouble

1:31.2

getting the attention of the guard on duty.

1:33.6

He explains that he's a case officer from Cuban intelligence, a commander, someone high up. He's not the first spy to have done this.

1:45.0

Aspiaga's what's called a walk-in, a spy who arrives unannounced at the

1:49.4

intelligence operation of another country hoping to defect.

1:53.2

Once inside, he tells the agents he wants to defect.

1:56.7

And he tells them he has something valuable to share.

...

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