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Token CEO

Trust Is the New Currency ft. Tejas Hullur & Anne Abel

Token CEO

Lemonada Media

Business, Management

4.24K Ratings

🗓️ 19 May 2025

⏱️ 66 minutes

🧾️ Download transcript

Summary

In this episode of WORK, Erika talks about leadership, trust, and why the best teams don’t need babysitting. She unpacks what makes someone worth following, how Gen Alpha misunderstands the internet, and why being busy doesn’t mean being valuable. Plus: a conversation with Tejas Hullur on content, burnout, and storytelling—and a story from travel writer Anne Abel about changing your life at 72 and finally becoming the person you’ve always been.

See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Everybody knows I love LinkedIn. I'm the biggest LinkedIn stand. And the great news is that as a small

0:06.0

business owner, you can use LinkedIn in ways you didn't even imagine. So basically, being a small

0:12.3

business owner, let's face it, you don't have the luxury of clocking out early. Your business is on

0:16.9

your mind 24-7. So when you're hiring, you need a partner that grinds just as hard as you do.

0:23.0

That hiring partner is LinkedIn jobs. So when you clock out, LinkedIn clocks in. LinkedIn makes

0:29.2

it easy to post your job for free, share it with your network, and get qualified candidates

0:33.9

that you can manage all in one place. I am obsessed with LinkedIn for hiring. We at Food

0:39.9

52 and Schoolhouse weren't using LinkedIn for a while and we were getting the worst dribs and drabs of

0:45.4

applicants ever. Using LinkedIn has been a game changer for us to scale our business and to find

0:52.1

super highly qualified candidates from all over the country.

0:56.0

How does it work? You just post the job. LinkedIn's new feature can help you write job descriptions

1:01.0

and then quickly get your job in front of the right people with deep candidate insights.

1:06.0

You either post your job for free or you pay to promote it. Promoted jobs get three times more qualified

1:11.7

applicants. You can get qualified candidates. At the end of the day, the most important thing to

1:17.4

your small business is the quality of candidates and with LinkedIn, you can feel confident

1:22.0

that you're getting the best. Based on LinkedIn data, 72% of small businesses using LinkedIn say that LinkedIn helps them find

1:30.9

high-quality candidates. I can vouch this is true. Share with your network. You can let your

1:36.0

network know your hiring. You can even add a hashtag hiring frame to your profile picture and get

1:41.5

twice as many qualified candidates. Find out why more than 2.5 million

1:46.6

small businesses use LinkedIn for hiring today. Find your next great hire on LinkedIn. Post your job

1:53.3

for free at LinkedIn.com slash work with Erica. That's LinkedIn.com slash work with Erica to post

2:00.2

your job for free.

...

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