5 • 145 Ratings
🗓️ 24 November 2020
⏱️ 28 minutes
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0:00.0 | Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce |
0:10.9 | podcast, and he's not your average host. |
0:14.4 | This is The Story of a Brand with your host, Ramon Vela. |
0:21.4 | And during that time, as I suggested, success sometimes equal bigger and better job. |
0:28.3 | And when you do that, time slips away. |
0:31.7 | And those moments that you're standing in the shower and you think that you want to do something bigger |
0:36.9 | or those moments when you're driving to work and you think about an idea |
0:41.3 | and then you let those ideas fade. |
0:44.3 | That's what was happening to me more and more. |
0:46.3 | And I remember five years in, I looked at my wife and said, |
0:51.3 | this is my last year. |
0:53.3 | And I was at GE for another six years. |
0:56.3 | And so when you think about the challenges we all face, ultimately we get comfortable. |
1:03.0 | And we get used to a system. |
1:04.7 | We get tethered to it. |
1:06.2 | You know, I wrote a book about it. |
1:07.7 | And it's called The Elephant's Dilemma. |
1:10.0 | And the concept is that the elephant, when it's young, |
1:13.2 | gets tethered to a pole and as it grows really big and strong, |
1:16.5 | it still imagines as tethered. |
1:18.4 | And that's what happens to us in corporate America. |
1:21.6 | Every single one of us have those moments |
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