So you have been enjoying these series where I interview another online course creator who's running Facebook and Instagram ads and you can peer behind the scenes at their ads funnel, what's been working for them, what hasn't been working for them, all the decisions they made in running ads and see also the kind of thing they're running ads too and this episode will not disappoint i have

as you can see if you're watching us on youtube and if you're not watching us on youtube come on over

to the youtube channel but i have with me daniel clem hi daniel hey how's it going it's going

good it's going so good.

Dear listener, we're laughing because actually all hell has been breaking loose outside my door, my office, my guest bedroom where I am recording.

But all is better now.

My son is no longer screaming.

And he's done getting his hair combed, which apparently, though I can't remember, is a traumatic,

painful experience.

All right, let's jump into the episode.

Daniel Klim, you are conversion optimization specialist who analyzes buyer behavior data to help course creators understand why their funnels aren't converting.

And after running a six-figure ads and

funnel agency, you now focus on exclusively identifying the psychological and messaging barriers

that prevent sales, helping clients add six figures to launches by examining what people

actually do on sales pages, not just what they say in

surveys. Welcome to the show. Thank you for having me. Happy to be here. It's a pleasure to have

you. We're here to talk about your ads. And for the listener, I want to share that if you are in a

situation where you have a course that sells and you are

thinking about linking up ads to it, or you already have ads running, let's say, to a funnel

or a lead magnet, if you will, or a quiz.

In Danielle's case, she's running ads to a quiz.

And that quiz off the back end of the quiz has a series of emails

...