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futuristic. Hey everybody. This is Futurismo, your podcast on tomorrow's cars.

Welcome to the debut episode of season 3.

I'm Shraazamad.

I'm Hannah Letts, and I'm Sharon Cardi.

You know, a lot of people just started talking about the future in these really big

ideas and these big bold strokes but I think we really want to get into the nitty gritty

of like you know strategic decisions you make,

and how do you say no to some things, how do you know, how do you know what's the right call?

To answer that question, we went down to Austin, Texas this past March for the

South by Southwest Arts and Technology Festival. We were there for the same reason

a lot of auto industry people are flocking to Austin.

Here's Sharon and I chatting at the festival.

What are, I guess what are some key takeaways you're getting from conversations you're having with people in the industry and people out of the

industry about some of these big changes we're seeing from transportation and from auto specifically?

Well I think the big takeaway that I have is that it is a conversation that has gone outside just the auto industry.

And I think I've had that feeling for a while,

but there are so many people thinking about

and talking about changes in transportation,

...