Three Moves Ahead 68: Selling Strategy

Three Moves Ahead

Idle Thumbs

Strategy, Games & Hobbies, War, Strategy Games, Games, War Games, Video Games

4.8 • 532 Ratings

🗓️ 8 June 2010

⏱️ 49 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week, Troy, Julian and Rob are joined by PR pros Joe Ziemer (Triple Point PR, Paradox shill) and Stephanie Schopp (Tinsley PR, Stardock water carrier) to talk about marketing strategy games in this gaming and business environment. Is strategy gaming really dead? How do you find new audiences and keep the old ones? How do PR people deal with media and developers?

Transcript

Click on a timestamp to play from that location

0:00.0	You are listening to Three Moves Ahead, the official podcast of Flash of Steel.com.
0:05.4	This is episode 68, and I am your host, Troy Goodfellow.
0:09.7	And with me today are two of my regular panelists, my two most regular panelists, freelance writer Julia Murdoch.
0:16.5	It's all the fiber.
0:21.5	And freelance writer Rob Zakeney.
0:23.8	Hey, everyone.
0:25.2	With us today, we have two guests to talk about this week's topic.
0:29.9	This week's topic is the marketing and promotion of strategy games.
0:34.4	We are one week before E3, and as I look through my magazine archives in E3 past,
0:43.3	E3s are full of strategy games, full of, in fact, hex-based war games, which is kind of scary,
0:48.7	and the marketing environment has changed for strategy games.
0:52.3	So I've invited two people who work in that area, who have promoted strategy games that
0:57.6	we all love and enjoy, and two people who are always good for a quote or a hand when I need
1:03.8	it.
1:04.1	So when I reached out, I knew they'd say yes.
1:06.4	We have from Triple Point PR, Joe Zemer.
1:10.9	Hello.
1:11.7	Thank you for having me.
1:13.1	Very glad you could make it.
1:14.4	And from Tinsley, PR, Stephanie Scha.
1:17.5	Hi, guys.
1:18.3	Thanks for having me on.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Idle Thumbs, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Idle Thumbs and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.