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Marriage Kids and Money: Personal Finance for Families

This Travel Blogger's Revenue Dropped from $7K to $1K After Google AI Update (SOLOPRENEUR LIFE)

Marriage Kids and Money: Personal Finance for Families

Andy Hill

Investing, Business, Kids & Family, Parenting

4.9604 Ratings

🗓️ 25 September 2025

⏱️ 25 minutes

🧾️ Download transcript

Summary

What happens when Google’s algorithm changes upend your online business? Corritta Lewis, founder of It’s a Family Thing, joins me to share how her family travel blog dropped from $7,000/month to $1,000/month due to recent shifts in Google AI—and how she pivoted into consulting to stay financially secure. We explore the rise and fall of her blogging income, how she balances digital nomad life with raising a child, and why she’s now aiming for early retirement at age 45. If you’ve considered travel blogging or you’ve been hit by the same algorithm changes, this conversation is packed with insight on how to adapt, pivot, and thrive as a solopreneur. ⏱️ Podcast Chapters 00:00 – Intro: Travel blogging hit hard by AI 00:35 – Meet Corritta Lewis: Digital nomad + travel blogger 02:00 – Laid off during the pandemic… then launched the blog 03:30 – From 13¢ to $7K/month: How Corritta scaled her income 05:00 – Juggling full-time work and travel content creation 06:30 – Consulting work and digital nomad flexibility 07:30 – Financial stability, travel insurance, and raising a kid on the road 08:45 – How affiliate links + ads powered her blog income 10:00 – The impact of Google AI: $7K/month drops to $1K/month 11:20 – Why she’s not sure blogging is worth it in 2025 12:30 – Corritta’s pivot into HR tech consulting 13:30 – “I didn’t know I liked writing…” 14:15 – Tools she uses to run her solopreneur life 15:00 – Mistakes: Delaying, lowballing, and not knowing her worth 16:30 – FIRE plans: 80% of the way there at age 36 17:30 – Real estate vs. stock market for financial freedom 18:40 – Raising a world-schooled son and dealing with “reverse culture shock” 20:00 – The future: Antarctica, early retirement, and living on their terms 21:30 – Where to connect with Corritta 🔗 Resources & Notes 👤 Guest Links – Corritta Lewis 🌍 It’s a Family Thing Blog – Follow Corritta’s travel adventures and family travel tips 📸 @itzafamilything on Instagram – See where Corritta and her family are heading next 🎥 It’s a Family Thing on YouTube – Travel content and global family living 🚀 Solopreneur Resources 🎯 Own Your Time – Pre-order my book and escape the corporate grind 📅 Solopreneur Coaching – 1-on-1 support for growing your business 📺 Solopreneur Life on YouTube – Subscribe for weekly interviews and tips 💼 Sponsors, Deals & Resources – See all offers that support this show 💼 Recommended Tools for Solopreneurs 📊 Monarch Money – Best budget app for solopreneurs and families 🏦 Live Oak Bank – Business savings accounts with strong APY 👥 Belay – Virtual assistants and staffing for growing solo businesses 📋 Gusto – Solo payroll and benefits made simple 🎙 Riverside – Record high-quality podcasts and interviews remotely 💼 More Sponsor Offers – Explore all partner discounts and recommendations 💰 How We Make Money + Disclaimer This show may contain affiliate links or links from our advertisers, where we earn a commission if you click and make a purchase. This comes at no extra cost to you and helps support our mission to empower solopreneurs with freedom and financial confidence. Thank you for supporting this small business! 👉 Full list of sponsors and deals Disclaimer: This show is for entertainment purposes only. Be sure to seek out a professional who knows your situation best before making any financial decisions. 🎧 Credits Editor: Johnny SohlPodcast Artwork: Kayli Johnson Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Here's the truth about AI.

0:02.0

AI is only as powerful as the platform it's built into.

0:05.0

ServiceNow puts AI to work for people across your business,

0:09.0

removing friction and frustration for your employees,

0:12.0

supercharging productivity for your developers,

0:15.0

providing intelligent tools for your service agents to make customers happier.

0:19.0

All built into a single platform you can

0:21.9

use right now. That's why the world works with ServiceNow. Visit ServiceNow.com

0:27.8

slash UK slash AI for people. The travel block admittedly has taken a hit with AI. So with Google,

0:36.0

changing the algorithm, we've taken a significant hit.

0:39.2

So at our peak, we're doing $7,000 a month. Right now, we're doing around $1,000 a month.

0:50.5

More and more people want the flexibility to work outside of a traditional office setting.

0:56.0

If you're interested in owning more of your time, solopreneurship could be the right path for you.

1:01.0

On our real solopreneur segment today, we're going to interview Karita Lewis.

1:06.0

Karita is the creator behind It's a Family Thing, a family travel blog that has taken her digital

1:12.7

nomad family across the world for the last five years.

1:16.7

Today we're going to discuss how she developed her profitable solopreneur business and the

1:21.1

steps others can take to grow theirs as well.

1:24.1

Welcome to the show, Karita.

1:25.5

Thank you so much for having me.

1:26.6

Very, very excited. Absolutely. This is going to be a fun Karita. Thank you so much for having me. Very, very excited.

1:28.2

Absolutely. This is going to be a fun conversation. I appreciate you having it and being transparent to help others.

...

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