So, Afa, one of the questions I don't think I've ever asked you is, are you a big Japan fan? Have you been to Japan? Do you know much about its history and culture? Right at the top of my bucket list, I'm desperate to go to Japan. So growing up, my best friend at school was Japanese. She still is Japanese. Regular listener? When she is actually, hey, Emmy, she's a regular listener.

She'll love the shout out.

Love it.

When she got married, that was my big hope.

Finally, I'm going to Japan with my Japanese friend because, you know, you want to do it not as a tourist, but with a local.

Right.

But of course, she got married to her husband who's Irish in Croatia. Your neck of the words,

Peter. No way near Japan. So that was it. That was my chance that the authentic Japan trip squandered,

although it was a lovely wedding. Thank you so much for inviting me, Amy. So I've never been to Japan.

My daughter, who's 14, is a huge fan of Japanese culture and not just sushi, not just anime.

She's learning Japanese.

She's super interested in everything about the culture.

And I think that's quite common with that generation.

They look at Japanese culture in the way maybe my generation looked at Hollywood.

It's interesting.

Japan's got so many these enormous brands that, you know,

people know quite not about Japan as a result.

They know about Toyota and Sony, Nintendo, young people.

Fashion, Japanese fashion is just fantastic.

You know, there's a whole thing, you know,

about fashion that's the iceberg that we've got to go through about fashion tastes. Do you wear any Japanese fashion brands? As it happens, I shouldn't show off on her, but I love my Miss Issymiaki. Jess, my wife introduced me to Ismiyaki a long time ago. Yogi Yamamoto's a bit baggy for me. I've got some Yamamoto jeans that I've had since the noughts, I think. They're banging.

And then, of course, there's Uniclo. Everybody's got Uniclo. It's one of the fastest growing brands in the world. Is that how you pronounce it? Oh my God, I'm so embarrassed. I always pronounce a Uniglo. We have to ask M when she comes on our podcast. Yeah, yeah.

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