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Shift: A podcast about mobility

Third Age (Season 1, Episode 3)

Shift: A podcast about mobility

Automotive News

Business

4.637 Ratings

🗓️ 12 August 2016

⏱️ 28 minutes

🧾️ Download transcript

Summary

Episode 3 of Season 1 of “Futurismo,” takes a look at carmaker strategies in an era of mobility. We drop by Ford Motor Co. headquarters in Dearborn, MI, to see how its globe-spanning experiments are affecting change at home, talk to experts about the gold rush to pick up mobility companies, and see how start-ups and carmakers can collaborate in the coming third age of car-sharing.

Transcript

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0:00.0

Hi, this is Sharaz with Futurismo, and just a quick note before the sponsor.

0:05.0

We will be taking next week off to work on future episodes,

0:09.0

but Futurismo will return the following week on August 29th. Now on to the show.

0:17.2

Futurismo is brought to you by the New York Marketing Seminar. Learn how you can take

0:22.3

part at auto news..com slash seminar.

0:26.0

Clear at F I L.

0:38.0

Copy that. Home base. Home base. You never hear about them in the news, but the workers in this discrete office on Ford Motor Company's campus in Dearborn, Michigan

0:45.8

are key to the carmakers operations.

0:48.7

Ford Shuttle, how can I help you?

0:51.7

One second I'll find your ride.

0:54.0

It's the dispatch center for Ford's on-campus transportation network.

0:58.0

These dispatchers are responsible for routing a fleet of 20 shuttle vans

1:02.0

that ferry Ford employees to countless meetings,

1:05.4

lunches and presentations every day.

1:08.8

PDC Atrium,

1:10.6

to Berlin to Plaza North to CDC atrium.

1:13.0

It's going to be 4, 940.

1:15.0

940.

1:17.0

Ford and Southeast Michigan has, as you might imagine, a lot of buildings,

1:21.0

and I think there's literally 135 locations

1:24.1

when you consider different stops and different doors for massive buildings that sort of

1:27.7

thing and they've had this the shuttle service that's been running for years and

...

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