'There's a Reason Cheap Food is Cheap' + How Food Ends Up On the Shelf | Kyle Koehler of Wildway
Realfoodology
Courtney Swan
4.8 • 1.6K Ratings
🗓️ 9 January 2024
⏱️ 74 minutes
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| 0:00.0 | On today's episode of the Real Foodology podcast, |
| 0:02.5 | USDA did a study of the percent of consumer spending that spent on food. |
| 0:06.6 | And out of the 104 countries that they surveyed, the United States was the lowest. |
| 0:10.0 | That we spend the lowest amount of consumer spending on food, |
| 0:13.0 | yet we're consistently one of the countries with the highest amount spent per person on healthcare. |
| 0:18.0 | We don't truly understand the true cost of food because we're paying for that on the back end. |
| 0:24.4 | Hello friends, welcome back to another episode of the Real Foodology podcast. Today's guest |
| 0:28.5 | is Kyle Kohler of Wild Way Foods. This was an absolutely fascinating episode. I have been wanting |
| 0:36.7 | to do an episode like this for a while because I really want |
| 0:39.9 | you guys to understand from a consumer standpoint how really hard it is for these food companies |
| 0:46.3 | that are trying to do best by us for our health. The companies that are putting health over |
| 0:52.3 | profit are having to go through so many loopholes |
| 0:56.7 | and do so much extra work and deal with so many more logistics than the brands that are |
| 1:02.7 | just putting out the crappy processed food with all the additives and all the garbage in it |
| 1:07.3 | that are doing it the way that our food industry is set up right now. |
| 1:11.5 | And unfortunately, it's just the way that things are run right now. |
| 1:15.7 | It's why I always say it is so incredibly important that we put our money into the brands |
| 1:20.3 | that are doing right by us because the more that we demand this with our dollars, the more |
| 1:24.7 | that companies that are creating food are going to go, wow, consumers are |
| 1:29.1 | spending so much money. |
| 1:30.5 | Like consumers spent X amount of money last year in the regenerative space, which is telling |
| 1:34.6 | us that people really want this. |
... |
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