Welcome to your brand amplified, the podcast where we interview marketers, publicists, and

brands to learn their stories, what makes them tick, and tips and tricks that make a difference.

I am so thrilled today on your brand amplified. and tips and tricks that make a difference.

I am so thrilled today on your band Amplify to have John Weaver.

Okay, good.

I'm like, oh, I forgot to go over pronunciation before we started.

To the show, I'm Anika Jackson, your host.

And I've noticed I've been speaking

to a lot of younger entrepreneurs

and sharing their stories, and it's really impactful to a lot of our audience

at any age to hear your story and hear how you got into your career. So John, please share. I know you have, we were talking about this, your story touched me, it's so impactful and I can't wait for our guests to hear your story too.

Absolutely. So I got started differently in online marketing, digital marketing business, a lot different than most people do.

Usually it's through college, usually it's through you seeing some kind of ad online that you get into it and you buy a product with you and you start doing the stuff yourself.

I got started at around 14 or 15 years old.

Wow.

So I can definitely relate with a lot of young audience just getting into business.

And I got started because my dad and my family have really struggled.

We had two offline businesses that went bankrupt, an 08, a away crisis, other than the housing market, everything went down.

And in our town of Hibbing, Hibbing, Minnesota was really reliable on the mining industry as well, which also went down.

So the mining industry is down.

Everyone's having a hard time.

So my dad, along with working two or three jobs since my mother, both of them are extremely hard work because they turn to, my dad turn to digital marketing. Me being a young kid, I saw it, I glanced at it. I kind of let it go by, but at least, you know,

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