The Who What Wear Podcast: Personalized Pet Charms and Martini Menorahs: A Conversation on Joyful Accessorizing With Susan Alexandra Designer Susan Korn

Second Life

Clique Media, Female Founder, Entrepreneurship, Career Change, Career Pivot, Fashion & Beauty, Hillary Kerr, Personal Journals, Who What Wear, Clique, Career, Arts, Business, Careers, Second Life, Career Advice, Self-made, Entrepreneur, Mydomaine, Society & Culture

4.7 • 3K Ratings

🗓️ 18 December 2024

⏱️ 35 minutes

🔗️ Recording | iTunes | RSS

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Summary

Susan Korn is the founder of the charming, quirky, and downright joyful accessories brand Susan Alexandra. Korn started her brand by making jewelry and creating handmade painted pieces. But one fateful day, she discovered a bead shop in Chinatown and had a vision of a beaded bag she wanted to create. Her beaded bags have since cemented her as the queen of whimsical fashion. Now, she’s expanded into DIY charm jewelry, custom sculpted pet pieces, home goods, a full Judaica line, and has collaborated with brands like Pebbles, Bose, and Crocs. This week, she joins Kat to talk about how she approaches designing a new product, her dreams for the brand in 2025, and her epic dog fashion show with Rachel Antonoff at New York Fashion Week this past fall.

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Transcript

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0:00.0	Hi, everyone. It's Hillary here to let you know we're going to be taking a short break,
0:05.2	but we'll be back with a new episode of the Who What We're Podcast on January 8th.
0:11.4	Please enjoy this lovely conversation between Kat and Susan Korn, and we'll see you in 2025.
0:19.6	Happy holidays.
0:21.2	Thank you to Paige for sponsoring today's episode.
0:25.0	Season after season,
0:26.6	Paige creates men's and women's collections that are the perfect mix of pieces
0:30.4	you can live in and will keep forever.
0:33.6	They start with denim, the foundation of your wardrobe,
0:36.9	and then design pieces that pair back to complete your perfect outfit.
0:41.3	Pages denim is unparalleled.
0:44.3	Every style is comfortable, flattering, and timeless.
0:48.3	This same level of quality extends to their lifestyle, shoe, and sunglasses collections through the finest materials,
0:56.8	attention to detail, and expert construction.
1:00.7	Head to page.com to check out their new arrivals. Welcome to the Who What Wear podcast, your direct line to the designers, stylists, beauty experts, editors, and tastemakers who are shaping the ever-evolving world of fashion.
1:28.2	I'm Who-What-Ware, editor--Chief, Cat Collings, and today I have the pleasure of chatting
1:33.0	with Susan Alexander Korn, the creative force behind the playful jewelry and accessories brand
1:38.6	Susan Alexandra. Susan started off hand-making jewelry by herself, but one day, after discovering a bead shop in Chinatown in New York City, she had a vision of a beaded bag, and the rest is history.
1:52.1	Her accessories have always been high in demand, and her quirky, whimsical, maximalist designs are beloved by her fans.
1:59.4	She's had a busy 2024 co-hosting a dog fashion show with Rachel Antonoff at this past New York
2:04.9	Fashion Week and collaborating with several giant brands like bows and pebbles to bring
2:10.1	their products a dash of that Susan Alexander magic.
	...

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