Welcome to the Who What Wear Podcast, your direct line to the designers, stylists, beauty experts, editors, and tastemakers who are shaping the ever-evolving world of fashion.

I'm Who-It-Ware shopping director, Bobby Shving world of fashion. I'm Who What Wears Shopping

Director Bobby Shessler, and today I'm chatting with the founder of the luxury live shopping

network covet by Christos, Christos Garcinos. Christos has been an established name in the fashion

game for decades now, with an incredible story from starring in a reality show on Bravo to being an on-air

personality on the home shopping network. But he really hit his stride in 2020 when he founded

Covet by Christos, a series of Instagram live shows where he sells luxury and vintage fashion

around the clock. What started as a one-man operation has grown to a business that streams seven days a week in 10 countries and has brought in a hundred million dollars in revenue.

He joins me today to talk about his early love of fashion, running LA in the 90s, the trends he's noticing in the luxury resale market right now, and his new memoir, which we'll

link to in the episode description. Oh, and by the way, I recorded this interview from my closet,

and Christos is such an expert that he immediately gave a spot-on analysis of the pieces I do

and don't wear. It's all coming up on who what wear.

Christos, thank you so much for joining me today. Thank you for having me. I'm so excited to be here.

I'm looking through your closet now to see what's in the back there. Okay, I have to say while we're on that, this is not the best angle of the closet.

The bag section is better, but this is where the power outlet is and it needs to be organized.

So don't judge me too hard.

Okay, I won't.

I won't.

I'm looking at the hangers, making sure the hangers are good.

They're okay. We do have the same bracelet on which we noted right before we started recording. So we have our black onyx. Wonder twin powers activate. Yeah, we love it. Okay. So your career is winding and fascinating. Let's start at the very beginning. So take me back to you growing up, you're a Greek family in Michigan. What was your relationship to fashion growing up? And did you

always knew that this is what you wanted to pursue? You know, I'm a child of Greek immigrants.

My parents immigrated in the mid-50s to Detroit. I grew up in the restaurant. I was four years

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