4.9 • 805 Ratings
🗓️ 15 November 2023
⏱️ 67 minutes
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In this episode of The Dept. Omar talks with Chalene Johnson on how to build a business around your lifestyle. Chalene is an 8-figure entrepreneur and has been a digital marketer for over 15 years. The lessons and tips she shares in this episode come from a deep well of experience and expertise. If you want to build an online business around your life and get people to buy what it is you sell, this is the one!
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0:00.0 | And I'm so honored to have a eight-figure online entrepreneur, millions of followers across social media, |
0:06.9 | podcast with over 100 million downloads, Shalene Johnson. |
0:10.1 | The thing about personal brand is you don't have to be so different. |
0:14.0 | What personal brand is for me is marketing all these little unique pieces that you put forward |
0:20.6 | that make people say, I identify with that, |
0:23.3 | I get who this person is. |
0:24.7 | You can't fix what you don't launch. |
0:26.6 | You can't improve what you have and put out there. |
0:29.3 | Put it out there. |
0:30.4 | Test it. |
0:31.1 | Like make it super messy. |
0:32.6 | And that's how you succeed. |
0:34.8 | Every single time I invest in myself, I feel like I just got the cheat sheet. Like |
0:38.9 | going to the expert is the thing. Time is money. Like pay them. Pay them. And you'll get there |
0:45.3 | so much faster. I hired a business coach. I paid her a quarter of a million dollars for one |
0:49.9 | year of coaching, right? First meeting. She says, welcome to the department. It's Omar's |
0:57.6 | Corey, and we have conversations on this podcast with people who are owning it in their department. |
1:03.7 | Today's department is all about the lifestyle department, how to build a business around your |
1:09.4 | lifestyle, how to be paid for what it is you do, |
1:12.1 | what it is you like, what it is you know. And I'm so honored to have a eight-figure online entrepreneur, |
1:19.6 | millions of followers across social media, podcast with over 100 million downloads, |
1:24.7 | and a hip-hop enthusiast Shaline Johnson. |
... |
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