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The Alli Worthington Show

The Truth About Starting and Scaling Your Business with Ryan Deiss

The Alli Worthington Show

Alli Worthington

Health & Fitness, Self-improvement, Education, Society & Culture

4.8634 Ratings

🗓️ 19 February 2024

⏱️ 36 minutes

🧾️ Download transcript

Summary

This week, I talk to Ryan Deiss about how to start and scale your business.  Ryan is a serial entrepreneur, author, and investor. He is the Founder and CEO of The Scalable Company, DigitalMarketer.com, and a Founding Partner at Scalable Equity.  Ryan shares insights from his new book, Get Scalable: The Operating System Your Business Needs to Boost Sales, Increase Profits, and Run Without You, about building a business that thrives without your constant input. Join Ryan and I as we talk about: Different ways we self-sabotage and why Adopting a position of service Three myths of starting a small business Trends in business - What’s working and what’s not working What is the Founder’s Curse, and how does it negatively affect our business First steps for scaling your business  Favorite quotes:  6:42 - “You can start a company. It can fail. That doesn’t make you a failure. You can just do another one.” 6:59 - “Don’t worry about your logo or all this other stuff, just go sell somebody something.” 7:35 - “The beautiful thing about business is you have the opportunity to self-sabotage at multiple points along the way.” 9:34 - “Adopt the position of service, and above all else, stop defining your business based on the products you sell or how you sell them. Define your business based on the people you serve.” 12:09 - “You don’t need a bunch of money to get started. You don’t really even need a product to get started, and you don’t need a brand to get started.” 25:36 - “We don’t start with our goals. We don’t start by documenting everything. We start by visualizing the value creation process then you can do all the other stuff.”   Coaching this week:  When to Make Your First Hire  (31:49) I share my easy process to help you know when to make that first hire.  Here’s a hint: it has to do with your time and your money and how much of each you currently have. Links to great things we discussed:  Ryan Deiss Website Digital Marketer Ryan Deiss Instagram Get Scalable: The Operating System Your Business Needs to Boost Sales, Increase Profits, and Run Without You Taylor Swift 30 Rock Seinfeld BritBox Full Focus Planner The Conqueror App Silo Alli on YouTube The Coach School Order your copy of Remaining You While Raising Them here. Hope you loved this episode!  Be sure to subscribe in iTunes and slap some stars on a review! :) xo, Alli

Transcript

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0:00.0

Stop defining your business based on the products you sell or how you sell them.

0:04.1

Define your business based on the people you serve.

0:08.5

Hey, hey, I'm Allie, and I believe that an emotionally healthy you

0:12.8

is the greatest gift you can give yourself, your family, and the world.

0:17.3

This is your weekly investment in your personal development.

0:20.6

Join discussions with top

0:21.9

experts as we focus on how to achieve your dreams, grow your business, and deepen your faith.

0:27.4

As always, we keep it practical with lots of tools and action steps that you can put into

0:32.2

motion today. I'm so glad you're here. Let's dive in.

0:39.9

Welcome to the show today.

0:44.6

You are in the right place because we're wrapping up the Your Work Matters series.

0:49.2

Two weeks ago, we heard Lisa's story about the season she's in with her work.

0:52.6

This week, we're going to hear the flip side with Ryan D. So Ryan shared with us how to help start your business

0:56.0

and how to help scale your business. This is a power-packed episode and I think you're going to

1:01.7

love it, whether you're the CEO of your company or you're just dreaming of starting your own business.

1:07.1

Now, speaking of dreaming of starting your own business, if you are in that phase, if you think that

1:13.8

you want a coaching business, I want to talk to you. Because if you are interested in the coach

1:18.6

school and you worry that it's not the right time, this is the message for you. Because here's a deal.

1:24.6

You're right that it's not the right time. It's not the ideal time for most of us to do

1:30.0

anything. But were the last three months ideal? Will the next three months be ideal? Was the last year

1:36.5

ideal? Could the last year be the next year be ideal? Maybe. But what I do know is a year from now, you will be another year older,

1:46.9

and so will I, God willing. You could look back at this and have this be one of the most

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