The Truth About Scaling a Business (That No One Tells You) with Anna Graham

The Alli Worthington Show

Alli Worthington

Health & Fitness, Self-improvement, Education, Society & Culture

4.8 • 634 Ratings

🗓️ 11 August 2025

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

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Summary

The Uplift app is here! Try it free for 30 days! Welcome back to Smart Girl Summer! Today, we’re spotlighting one of the most inspiring women I know—Anna Graham, founder of Homzie Designs and a powerhouse coaching client of mine. Anna’s not just building a brand—she’s designing a movement. In this episode, we’re sharing her journey from idea spark to booming business, breaking down what it’s really like working with a coach, and revealing social media strategies that are changing the game. In this episode, we’re lifting the lid on what it really takes to build from scratch in the design world, the power of personalized coaching, and the social media moves that are actually working in today’s noisy online space. You’ll hear straight from Anna how she made the leap, the lessons she’s learned, and the magic moments that keep her going. And yes, we’ve got stories. Including a behind-the-scenes peek at one of our coaching trips to Disney World, where strategy meets sparkle, and laughter isn’t optional. Think business breakthroughs with churros in hand. If you’ve ever thought, “I wish I could build something beautiful and make it work,” this episode is your sign. Grab your headphones, a notebook, and maybe a little iced coffee—because you’ll want to soak up every word. Let’s dive in, smart girl. This one’s for you. Timestamps: (03:01) - How Anna Turned a Dream into a Business (06:06) - The Moment Anna Realized She Needed a Business Coach (16:07) -The Social Media Strategies That Helped Her Scale Without Burning Out (24:26) - What Cheapens a Space and What Instantly Elevates It WATCH ALLI ON YOUTUBE Links to great things we discussed: Anna’s Skincare Recommendation - Elemis Cleansing Balm Anna’s TV Show Recommendation - The Traitors Anna’s Tool Recommendation - ChatGPT Sign up for a FREE COACHING CALL in September -- https://alliworthington.com/freecoaching I hope you loved this episode! 🎉Don’t forget to hit that subscribe button on Apple Podcasts and Spotify so you never miss a thing. And guess what? We're on YouTube! If you're loving the content, show us some love by leaving a review and giving us some stars—it means the world to me! Take care, and stay fabulous! xo, Alli

Transcript

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0:00.0	entrepreneurship done in isolation is a really fast track to burnout. And just having a team,
0:07.0	having other people be able to speak into your business and speak life back into you as a person
0:12.2	was what I needed to keep going.
0:20.8	Welcome back. Today on Smart Girl Summer, I'm joined by Anna Graham, the founder of Homesy
0:25.8	designs and one of my incredible coaching clients. We're talking about how she turned a great
0:30.9	idea into a thriving business, what it's really like to work with a business coach,
0:35.7	and the social media strategies that are driving results
0:38.6	right now. I do tell a story with Anna about one of our coaching client trips where we were at
0:45.3	Disney World, we were at Hollywood Studios. I get so many questions all the time about taking my
0:49.7	clients to Disney. So it'll be fun to give you a little behind the scenes of what those trips are like.
0:55.0	Now, if you've ever dreamed of building something meaningful and doing it the smart way,
0:59.7	I do think you're going to love this conversation with Anna. But first, before we dive in,
1:04.3	I want to tell you. Okay, let's talk to my friend and my client, Anna. Anna, I am so glad that you're here.
1:12.2	When people ask you, what do you do for a living?
1:15.4	How do you describe it?
1:16.5	I run a virtual interior design company.
1:19.1	So basically, we help take the hard work out-of-home decorating for clients all across the country.
1:24.3	We leverage technology to create a custom design plan, tailored to the
1:28.3	client's needs, style, and budget, and we deliver it all virtually so they can shop it all online
1:33.1	and install it in their house. So they have designer-backed confidence without the price tag.
1:37.8	I have to say, as your business coach, your elevator pitch was on point, and it makes me really
1:43.3	proud. Well done. Well done. Thank you. Thank you.
	...

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