The Trade Business Nobody's Talking About (That's Printing 8-Figure Money)
Dropping Bombs
Brad Lea
4.9 • 2.3K Ratings
🗓️ 28 April 2026
⏱️ 79 minutes
🧾️ Download transcript
Summary
This episode was sponsored by Cardiff & Travis Larsen Construction
LightSpeed VT: https://www.lightspeedvt.com/
Dropping Bombs Podcast: https://www.droppingbombs.com/
Today's Dropping Bombs episode features Travis and Kaidden Larsen, a father and son who built a construction and development company from the ground up, survived the 2008 housing crash, and are now sitting on one of the most overlooked investment opportunities in the country.
Travis breaks down why most licensed contractors don't actually know what they're doing, how to vet one before you spend a dime, and why the region they're building in is quietly becoming a commercial goldmine before most people even know it exists.
Whether you're looking to invest, already in the trades, or have never picked up a hammer in your life, this episode will change how you think about building real wealth from the ground up.
🔗 Connect with Travis & Kaidden
IG: https://www.instagram.com/travislarsenconstructionllc/
Facebook: https://www.facebook.com/TravisLarsenConstruction
Website: https://www.travislarsenconstruction.com
Watch the full-length video version of any Dropping Bombs episode here on YouTube.
Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.
LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out:
https://www.lightspeedvt.com/
Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://bradlea.com/product/the-hard-way/
This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it.
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Transcript
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| 0:00.0 | You're doing eight-figure company. |
| 0:01.8 | Yeah. |
| 0:02.0 | Southern Utah has been nationally ranked for one of the fastest growing construction. |
| 0:05.9 | Yeah. |
| 0:06.0 | We just need more people in the industry. You can be in G.C. in two weeks. Pay the money. Pay the money. So where do you see AI affecting construction? Because most people are afraid of it. The companies that are going to thrive from here forward are the ones that learn to use it as a tool. I hear nightmares and they're licensed general contractors. |
| 0:22.5 | What am I looking for if I were to verify? are the ones that learn to use it as a tool. I hear nightmares and they're licensed general contractors. |
| 0:22.5 | What am I looking for if I were to verify or vet a GC? |
| 0:27.3 | So what it is, Brad Lee back again with another episode of dropping bombs today in the studio, folks. |
| 0:36.9 | We got a couple of entrepreneurial |
| 0:38.8 | badasses Travis and Caden Larson what's happening what's up Brad now you guys are in |
| 0:46.4 | construction yes sir and you've been in construction for what 30 years you say yep almost |
| 0:51.8 | 30 years 30 years yeah you know? Yep, almost 30 years. 30 years. Yeah. |
| 1:00.2 | You know everything from building the house from literally the ground up. |
| 1:02.7 | Yeah, I have a CDL too so I can truck the dirt there. And now your company's Travis Larson Construction based in southern Utah, licensed contractor since 2004. |
| 1:10.8 | Basically, in 2008, you got your ass kicked. |
| 1:14.7 | A lot. |
| 1:15.2 | Why is that? |
| 1:16.3 | When you would think that people stop building? |
| 1:19.6 | People stop doing anything. |
| 1:21.4 | I mean, the city center down here just shut down, discontinued every project, funding |
| 1:25.9 | dried up. |
| 1:27.3 | Why do you think that was? Because people weren't allowed to be six feet within each other or what? Because my business actually kept going and somewhat flourished. No, this is 2008. So this is before. Oh, that's the housing crash. Housing crash. So I thought I was thinking COVID for some reason. No. How does I say like, why did they stop building for COVID? Did they though? No. We got busier. That's what I thought. Okay. Getting the hell out. So we made more money during that time than any other time. Okay. So like the, the 2008 crash hit us about mid-2009 and you just couldn't buy a job. |
... |
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