Amidst the growing concerns over nutritional safety, there is a pressing need for increased awareness about making informed choices and living in a healthy environment. But how can we guarantee the safety of our food, water, and consumer products? Today, I’m speaking with Ken Cook, the President and co-founder of the non-profit Environmental Working Group (EWG). We delve into the organization's pioneering role in digital innovation. EWG’s user-friendly, science-driven tools empower American families to minimize exposure to potential hazards in food, water, cosmetics, and household products. Recognized as a prominent environmental critic, Ken sheds light on the influence of lobbying on environmental policy and the urgent need to rebuild trust in regulatory bodies. Our discussion covers diverse topics, from harmful chemicals in personal care products to the divergent regulatory approaches between Europe and the US. Ken also addresses agricultural subsidies, the farm bill, and the pivotal role of consumer choices in driving positive industry changes. The episode concludes by highlighting EWG’s Dirty Dozen and Clean 15 lists, advocating conscious consumer choices, and recognizing the significant impact of young people in shaping a positive future. Additionally, practical guidance is provided for informed shopping decisions, encouraging using EWG’s valuable resources. Show notes + MORE Watch on YouTube Newsletter Sign-Up Today’s Sponsors: INSIDE TRACKER: Get 25% OFF tests 👉insidetracker.com/RICHROLL ON: Enjoy 10% OFF 👉ON.com/RICHROLL EIGHT SLEEP: $250 OFF 👉EIGHTSLEEP.com/RICHROLL GO BREWING: 15% OFF with code RICHROLL 👉GOBREWING.com AG1: Free AG1 Travel Packs 👉DrinkAG1.com/RICHROLL WAKING UP: FREE Month 👉WAKINGUP.com/RICHROLL Peace + Plants, Rich