The tech boss who 'x-rays' businesses
Business Daily
BBC
4.4 • 816 Ratings
🗓️ 9 April 2026
⏱️ 18 minutes
🧾️ Download transcript
Summary
We meet Alexander Rinke, the co-CEO and co-founder of Celonis, a billion-dollar company that started life as a university project between three friends.
We learn how the Munich-based company raised capital like a Silicon Valley startup without ever having to go to Silicon Valley. And we hear how its pioneering "process intelligence" idea, which he likens to "x-raying" a business, is used by some of the biggest companies in the world - and even the beer industry.
If you'd like to get in touch with the team, our email address is businessdaily@bbc.co.uk
Presenter: Will Bain Producers: Luke Jarmyn and Craig Henderson
Business Daily is the home of in-depth audio journalism devoted to the world of money and work. From small startup stories to big corporate takeovers, global economic shifts to trends in technology, we look at the key figures, ideas and events shaping business.
Each episode is a 17-minute, daily deep dive into a single topic, featuring expert analysis and the people at the heart of the story.
Recent episodes explore the weight-loss drug revolution, the growth in AI, the cost of living, the economic impact of the war in the Middle East, and why bond markets are so powerful.
We also feature in-depth interviews with company founders and some of the world's most prominent CEOs. These include Google's Sundar Pichai, Wikipedia founder Jimmy Wales, and the CEO of Canva, Melanie Perkins.
(Picture: CEO of Celonis, Alexander Rinke. Credit: Celonis)
Transcript
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| 0:00.0 | BBC Sounds, Music, Radio, Podcasts. |
| 0:08.0 | Hello, I'm Will Bain and welcome to meet the founders from Business Daily on the BBC World Service. |
| 0:13.3 | This is where we speak to innovators around the world about the ideas, risks and realities of starting a business. |
| 0:20.3 | Today we hear from someone who took a somewhat academic concept about improving the process |
| 0:25.9 | of how we do business and turned it into a multi-million dollar reality. |
| 0:31.0 | It's an idea which he piloted on a friendly local radio station in Munich, with pleasantly |
| 0:36.0 | surprising results. |
| 0:37.3 | It was like an aha moment for them. They were like, wow. We've never seen our, looked at our |
| 0:41.4 | business like this. And so we got excited about it, but we didn't get an investor. People |
| 0:46.7 | didn't believe that those three young guys could start a software business. So that's our |
| 0:51.5 | guest today, Alexander Rinker, the founder of Salonis, here on Business Daily. |
| 0:59.1 | Doing business can involve hundreds, if not thousands of different processes, from paying people |
| 1:04.2 | to shipping goods, raising invoices and customer service. The problem is, and it can be a big one, |
| 1:10.5 | not all these systems talk to one another, so it can be a big one, not all these systems talk to |
| 1:12.3 | one another, so it can be difficult to fathom where inefficiencies in that process actually lie. |
| 1:18.2 | Alexander Rinker was part of a small team that led to today's big company, Salonis. Their vision was |
| 1:23.6 | to create a software system that would look across the different business processes |
| 1:27.5 | and effectively perform a data x-ray to identify weaknesses and recommend ways to make them more |
| 1:34.0 | efficient. It's called process mining and what began as an idea while he was at university |
| 1:39.0 | has turned into a company valued at around $13 billion. Our mission is that we make processes work for people, for companies and for the planet. |
| 1:49.9 | And if you've ever been stuck in a bad process, then you realize how important it is to |
| 1:55.1 | make customer experiences better, to make businesses more efficient, and also to make everybody |
... |
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