The Sunday Edition: Why everyone's going to Japan
The Story
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4 • 1.5K Ratings
🗓️ 31 May 2025
⏱️ 38 minutes
🧾️ Download transcript
Summary
This episode was originally published last March.
Japanese ‘kidults’ revolutionised pop culture in the 90s and 00s, turning to their inner children to cope with economic crisis and post-industrial societal ills, despite being ridiculed. As the milestones of adulthood - property, marriage and careers - become increasingly difficult for millennials and Gen Z to achieve - are westerners now turning to ‘kidulting’ to find answers?
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Guest: Matt Alt, author of Pure Invention: How Japan Made the Modern World.
Host: Manveen Rana.
Producer: Sam Chantarasak.
Further listening:
- Studio Ghibli: Is this the end for the Japanese studio that inspired Pixar?
- The South Korean culture machine that conquered the world
Clips: SEGA, Pokémon Theme/POKEMON, MSNBC, CNN, AJ+, Sony, PlayStation, CBS, SXSW, TikTok/@otakuintokyo, TikTok/@kaitlyneats, Your Name/dir. Makoto Shinkai/CoMix Wave Films/Toho.
Photo: Getty Images.
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Transcript
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| 0:00.0 | I'm Charlotte Ivers from the Sunday Times Wine Times podcast. This week we're sponsored by |
| 0:05.2 | Celebrity Cruises. Each week, myself and Will Lyons share three wines and one dish to discover |
| 0:10.7 | the remarkable ways wines can make any meal special, from picnics to pick me ups with the cheese |
| 0:16.0 | course. So pour yourself a glass, sit back for a grape-inspired podcast full of laughter, insights and interesting wine. |
| 0:23.6 | This podcast is in association with the Sunday Times Wine Club. Listen to Wine Times, wherever you get your podcasts. |
| 0:30.3 | Welcome to the Eastern City. The walkie-talkie, the Girkin, Ledenhall Market. |
| 0:36.2 | It's where the old meets the new, where pioneers have made things happen for 2,000 years. |
| 0:41.3 | It's where diverse minds help our society today and enable a sustainable tomorrow, |
| 0:46.3 | where Michelin Star Food meets London's most iconic viewing galleries. |
| 0:50.3 | Here, life blends seamlessly with work. |
| 0:53.3 | This is the community that drives change. Search Eastern City. |
| 0:59.0 | Hi there, this is Terrence Siegel, a producer on the story. |
| 1:13.0 | So every weekend, we raid the story archives for something you might have missed that we think you'd love. |
| 1:22.5 | Today, I'm choosing this really fun episode that we did a couple months ago about why suddenly does it |
| 1:29.3 | seem like everyone is traveling to Japan. Enjoy. From the Times and the Sunday Times, |
| 1:41.8 | this is the story. I'm Manvien Rana. |
| 1:47.3 | You must know someone who fits the category. Maybe you're one yourself. I probably am. |
| 1:53.8 | The sort of person who goes around boasting when they're hashtag adulting, because, well, those |
| 1:59.9 | moments can feel rare. |
| 2:03.1 | The term kiddalt is actually a Western word. |
| 2:07.5 | I believe it was actually coined in England. |
| 2:10.3 | And it refers to grownups who refuse to abandon their hobbies and interests |
... |
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