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Proof

The Spice Blend That Takes You Home

Proof

America's Test Kitchen

Society & Culture, Food, Arts

4.4 • 1.8K Ratings

🗓️ 26 August 2021

⏱️ 35 minutes

🧾️ Download transcript

Summary

The smell of certain foods imprint themselves in our brains and can transport us to different places and our past. One scent in particular--the smell of za'atar--brought two Palestinian women together through social media. Nadia Tommalieh and Lulu Abura instantly shared a bond over their love for the herb and the spice blend that reminds them of their homeland. Reporter Haley Gray reports. Take our Season 8 survey here. Follow Nadia Tommalieh on Instagram here. Follow Lulu Abura on Instagram here. A note from our sponsors: Get high quality cured meats and charcuterie in stores and online at Veroni USA. Use code ATK15 for 15% off on OXO.com. Visit nakedwines.com/summerproof for $100 to spend on wine. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Let's look inside your brain.

0:05.3

Did you know there's a part of your brain shaped like a horseshoe?

0:09.4

It sits above your nasal cavity.

0:11.5

It's called your olfactory bulb, and it has to do with what you smell, a freshly cut

0:17.1

orange, steaks on the grill, warm chocolate chip cookies.

0:22.5

If you can imagine the smell, you can thank your olfactory bulb.

0:27.0

Now the olfactory bulb has some interesting brain neighbors.

0:30.8

It's close to the amygdala and hippocampus, those control emotions and memories.

0:36.7

Now think about it, got a turkey roasting in the oven?

0:40.3

Your nose picks up the aroma, and the olfactory bulb sends a signal to your brain.

0:46.0

Suddenly, it makes you think of Thanksgiving.

0:51.8

This is the reason why a whiff of cotton candy can bring you back to childhood.

0:59.5

Today on Proof from America's Test Kitchen, we'll tell you a story that shows just how

1:04.5

powerful a smell can trigger a memory.

1:12.6

I'm Kevin Pang.

1:13.9

Everyone take a deep breath through your nose, and stick around.

1:24.5

Reporter Hayley Gray brings us this story.

1:29.0

Lulu and Nadia are both Palestinian women who have never lived in Palestine.

1:33.5

My name is Nadia Tomalim, I am a Palestinian immigrant.

1:37.1

Nadia is a food blogger and a cooking instructor.

1:40.1

She lives in Seattle with her husband and three boys.

1:43.0

My name is Lulu Aboude, I'm Palestinian Brazilian, New Yorker.

...

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