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Marketing School - Digital Marketing and Online Marketing Tips

The Social Network That'll Drive You More Traffic Than Facebook | Ep. #642

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.61.4K Ratings

🗓️ 4 May 2018

⏱️ 5 minutes

🧾️ Download transcript

Summary

In episode #642, Eric and Neil discuss the social media site that will drive more traffic to your site. Tune in to hear which social network you should be leveraging and what tactics you need to use. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Social Network That'll Drive You More Traffic Than Facebook [00:36] The social network that will get you more traffic than Facebook is LinkedIn! [00:45] It’s not popular, but it works better. [01:05] After the Microsoft acquisition, LinkedIn has stepped up their game. [01:14] When you post on LinkedIn, the post stays up longer and you get more engagement. [01:27] Facebook can do whatever they want, while LinkedIn is starving for content and needs to compete. [02:02] If you want organic traffic, use LinkedIn. [02:12] When Neil posts a video on LinkedIn, he gets anywhere from twice to seven times as many views as he would on Facebook. [03:03] To succeed on LinkedIn: take your video content and put it on LinkedIn. [03:11] To succeed on LinkedIn: Take the audio from your video content, turn it into a podcast and post on LinkedIn. [03:33] To succeed on LinkedIn: Post your blog posts on LinkedIn. [03:45] However, with blog posts you should put the title, first two paragraphs, and then a link to your site for the rest. [04:01] Engage with other groups and members. [04:16] That’s it for today! [04:20] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your load time.

0:51.6

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neil Patel.

0:57.0

And today we are going to talk about the social network that drove,

1:01.0

that will drive you more traffic than Facebook and what is that Neil?

1:05.0

LinkedIn it's the one that's not that popular you're like oh I use Twitter I use

1:10.6

Facebook I use LinkedIn when I want a job other than that I don't really care for LinkedIn.

1:14.6

Yeah. Yeah. Yeah it drives more traffic than both of them. Why is that Eric if

1:19.3

Facebook's more popular they're worth like four or five hundred billion

1:22.4

dollars how's it possible

1:23.7

that you can get more traffic from LinkedIn? And a caveat here is we're talking about

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