Today, I'm excited to be chatting with Mike Kirban, the co-founder and executive chairman of Vita Coco, one of the most revered beverage brands on the planet.

Have you ever wondered what it takes to build a global brand? How do you get your product from the ground floor to the shelves of stores all over the world?

Well, Mike is here to tell us all about it. He'll share his insights on everything from marketing strategies to the future of the beverage industry. And he'll also open up about his own personal journey as an entrepreneur, including the challenges he faced and the lessons he learned along the way.

But more than just a business story, Mike's story is also one of resilience and perseverance. He overcame many challenges to build one of the most successful beverage brands in the world. And he's passionate about using his platform to make a positive impact on the planet.

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This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

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