The Silver Telegram - Communicate the Passion of Your Brand!

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 22 August 2019

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this special "Brand Communication" episode we interview communication expert and Founder & President of The Silver Telegram, Ronjini Joshua. Ramon Vela and Ronjini some of the most pressing communication/public relations challenges facing brands, startups, and tech companies.

Together they discuss: How should brands communicate to their audiences, Creating your overall brand voice, Can you control the customers perception of the brand, Is there a wrong time to us Public Relations, PR mistakes that brands make, Why you need a Crisis plan, Consider your community's feedback and sensibilities, why building community is the Holy Grail for brands, Mistakes that brands make when crowdfunding, Why you should build community before you crowdfund, and much much more.

Join us as we interview Ronjini Joshua in Part 1 of this episode and hear her share the inside story of a brand.

For more on The Silver Telegram visit: https://thesilvertelegram.com/

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Transcript

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0:00.0	Recorded at the Retention Science Studios.
0:08.4	This isn't your average entrepreneur or e-commerce podcast, and I'm not your average host.
0:14.9	My name is Ramon Vela, and this is the story of a brand.
0:28.2	Hey, thanks very much for joining us today.
0:30.1	This is going to be a fantastic episode.
0:34.3	However, before we begin, I have something kind of serious to talk to you about.
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	...

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