The Shift that Changes Everything | Episode 314

Real Business Owners

Trevor Cowley

Business

5 • 704 Ratings

🗓️ 3 June 2025

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode, Trevor Cowley pulls no punches breaking down the #1 excuse that kills your momentum—“I’m not in the right headspace.” Whether you're trying to scale your business, build discipline, or just keep your foot on the gas when life gets hard, this is the gut check you need.Trevor shares personal stories, lessons from years of entrepreneurship, and raw insight into why most people stay stuck—and how to stop being one of them. If you’ve been feeling off, inconsistent, or like you’re slipping into “average,” this one is a must-listen.

If you are ready to level up personally and professionally, go to joinrbo.com

Transcript

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0:00.0	Being an entrepreneur sounds cool, but the reality of building a business is very, very difficult.
0:07.0	Every level that you hit, there's a lot of things that suck that you just won't want to do.
0:11.6	What you're capable of is on the other side I don't feel like it.
0:15.5	And if you're committed to what it is that you're trying to do, nothing is going to stop you from getting there.
0:24.1	Welcome back to another episode of real business owners with your boy, Trevor Cowley here.
0:29.5	Guys, if you're looking to level up, go to join RBO.com. I want to see you guys in there. I want to see
0:35.4	you understand what community is really about, what networking is really about, what lifting each other up is really all about.
0:43.4	I know that this journey can feel like you're, you know, playing the game alone. That's the whole point of the real business owners group.
0:51.2	And I'd love to hop on a call with you see if you're a good fit.
1:02.0	This week's episode is regarding just a conversation that I had yesterday, in fact, with one of my business partners. I stopped by the office and wanted to dab up, you know, all the people
1:07.7	over there I haven't seen in a little bit. And, you know, we started speaking
1:12.3	about an individual. And I believe that this individual said something that is completely
1:19.3	normal for the average person to say, to feel, to think. And there's been some inconsistencies.
1:31.2	And then it got me thinking, okay, well, what creates the inconsistencies? What did he, how many people fall to that? I'm not in the right headspace right now.
1:38.4	So then you all of a sudden think that that's a good enough reason or excuse to be inconsistent.
1:43.7	Do you think the people that
1:45.5	have the result that you want were in the right headspace the entire time? The Evan flows of being a
1:51.7	human is sometimes you're not going to be in the right headspace. So then those that say,
1:55.8	well, I just don't feel like it or I'm not in the right head space. I'll do it tomorrow. All of these
2:00.8	average sayings
2:02.6	or cliche things that people say that makes them feel better for not taking action, for not
2:09.6	honoring a standard, for not doing what they know that they should be doing. And I just don't
	...

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