The Secret Truth About Supplements & Bioavailability + Sustainability & Minimalism | Nikki Reed

The Art of Being Well

Dear Media, Will Cole

Theartofbeingwell, Health & Fitness, Drwillcole, Dear, Doctor, Media, Dr, Cole, Will

4.7 • 1.2K Ratings

🗓️ 28 July 2025

⏱️ 67 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Nikki Reed joins Dr. Will Cole for a powerful conversation about healing, sustainability, and the supplement industry’s dirty little secret: most of what we take doesn’t actually work. After facing a mystery illness postpartum, Nikki began a years-long quest to uncover why her health was spiraling - and why conventional tests and supplements failed her. Now the co-founder of The Absorption Company and founder of sustainable jewelry brand Bayou with Love, Nikki shares how that journey changed her life. They discuss the science of absorption, why regulation in the wellness world is lacking, and the emotional and physical layers of true healing. This episode is a must-listen for anyone tired of spending money on wellness tools that don’t deliver. For all links mentioned in this episode, visit www.drwillcole.com/podcast

Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.

Sponsors:

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Transcript

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0:00.0	The following podcast is a Dear Media production.
0:05.3	Hi, it's Dr. Will Cole.
0:08.8	This podcast is the manifesto for a new breed of health seekers.
0:15.0	This is the art of being well.
0:25.7	Thank you. is the art of being well. What's up and welcome to the art of being well?
0:28.9	Guys, if you didn't know, I write about an article every week as a companion to the Art of Being Well podcast.
0:38.8	So check out Dr. Wilcold.com.
0:41.4	Some of the latest articles that I wrote at the time of recording this, one is about type
0:46.3	one diabetes and my functional medicine approach for type one, diabetes and type two.
0:50.8	We talk about nervous system dysregulation, grounding, autoimmune problems,
0:56.2	alcohol, different food trends, the latest science to try to make it easy to understand. I put
1:02.3	all the links to PubMed for those super wellness nerds. Check it out at Dr. Willcolle.com to further
1:09.4	explore on your healing journey. All right, let's get to today's
1:14.4	guest. She's a good friend of mine. Her name is Nikki Reed. She's the co-founder of the absorption
1:19.3	company, an actress, an environmentalist, a lifelong health and wellness enthusiast,
1:24.4	driven by a passion for optimizing how we fuel our bodies.
1:28.2	She co-founded the absorption company with her husband, Ian Summerholder.
1:31.8	I had Ian on the podcast a few months ago, but go back and listen to that episode.
1:35.8	But Nikki is joining us today.
1:37.6	She tells us how she created supplements formulated for superior absorption because
1:43.6	what you take should actually work.
1:46.5	Beyond wellness, Nikki is the founder of Bayou, her sustainable fine jewelry brand,
	...

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