👛 “The ROI on the IRS” — America’s 12x tax return. Alani Nu’s $2B hot girl drink. Alibaba’s new religion.
The Best One Yet
Nick & Jack Studios
4.7 • 9.5K Ratings
🗓️ 24 February 2025
⏱️ 23 minutes
🧾️ Download transcript
Summary
Energy drink Alani Nu sold to Celsius for $1.8B… so we explain how to pick an acquisition price.
Alibaba is the Amazon of China & its stock has doubled… because AI is its new religion.
We just found the ROI on the IRS… For every $1 we put into the IRS, we get $12 back.
Plus, Birkenstock just argued to a judge that its sandals should legally be art…
$CELH $BABA $BIRK
Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Patagonia Fleece 🐑. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.
“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.
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Transcript
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| 0:00.0 | This is Nick. This is Jack. Welcome back. It is Monday, February 24th. And today's pod. At all the |
| 0:07.3 | pods is the best one yet. The top three pop business news stories you need to know today. |
| 0:12.9 | Day 54 of Apple not doing our smart toilet idea. I can't believe it, Jack. Oh, I thought you were |
| 0:18.9 | going to say day 54 of me still being here. |
| 0:21.3 | Still don't have the eye toilet, still don't have Jack's third kid. Jack, three stories for today's |
| 0:25.7 | show. What do we got on the pod, man? For our first story, Alani knew is the Kardashian of |
| 0:31.4 | energy drinks. And Alani was just acquired for $1.8 billion by Celsius. So we'll explain how they got that very specific number. |
| 0:40.2 | For our second story, Alibaba is the Amazon of China, and its stock has doubled in the last year. |
| 0:45.9 | But their founder disappeared for years, and now he's back. |
| 0:50.1 | And that detail tells you everything you need to know, Jack. |
| 0:53.0 | And our third and final story. |
| 0:55.2 | Since the IRS has been targeted by Doge for job cuts, we just calculated the ROI on the IRS. |
| 1:01.5 | For every $1 we put into the tax agency, we'll tell you what we actually get paid. |
| 1:07.4 | But Yeties, before we hit that wonderful mix of stories. |
| 1:10.0 | Oh, what a mix of stories. |
| 1:12.8 | Love the mix. What is art? What is art, Jack? Is it a painting, a sculpture, a song, a film? |
| 1:19.7 | Or is art a Birkenstock? Because here's the news, Yettys. Burkestock legally filed for its |
| 1:26.7 | sandal to be a classified work of art. |
| 1:29.5 | Yeah, they claim their footwear should legally be protected just like a Jackson Pollock painting. |
| 1:34.0 | Why are they doing this? Because of dupes. Cheap Birkenstock knockoffs are everywhere. |
| 1:39.0 | Reddors have gone rabid with recommendations for knockoff Birkenstock brands every single day. |
| 1:44.0 | And Birkenstock is sick of it. |
... |
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