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The Gray Area with Sean Illing

The revolution will be memed

The Gray Area with Sean Illing

Vox Media Podcast Network

Politics, News, News Commentary, Philosophy, Society & Culture

4.511.1K Ratings

🗓️ 6 April 2026

⏱️ 50 minutes

🧾️ Download transcript

Summary

Kalle Lasn has been trying to jam consumer culture for decades. Now he thinks that was only the beginning. Sean talks with the Adbusters founder about advertising, culture jamming, meme warfare, surveillance capitalism, and why he believes the old left-right political script is dead. Lasn argues that consumer culture is not just shallow or manipulative but part of a system pushing us toward collapse. His answer is bigger than protest and weirder than reform. He wants a cultural revolution that starts with new ideas, new language, and maybe an entirely new politics. Host: Sean Illing (@seanilling)  Guest: Kalle Lasn (@KalleLasn) We would love to hear from you. To tell us what you thought of this episode, email us at thegrayarea@vox.com or leave us a voicemail at 1-800-214-5749. Your comments and questions help us make a better show. And you can watch new episodes of The Gray Area on YouTube. New episodes drop every Monday and Friday. Listen to The Gray Area ad-free by becoming a Vox Member: vox.com/members. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Dell PCs with Intel inside are built for every moment.

0:03.5

With long-lasting battery life and built-in intelligence, you can stay focused on what matters most.

0:08.6

Dell Technologies, built for you.

0:10.3

Dell.com slash del PCs.

0:14.8

Dell PCs with Intel inside are built for every moment.

0:18.6

With long-lasting battery life and built in intelligence,

0:21.4

you can stay focused on what matters most. Dell Technologies, built for you. Dell.com slash

0:26.5

del PCs.

0:31.6

One of the most frustrating things about the world right now is that it often feels like the most powerful people

0:38.7

are basically edge lords announcing consequential policies by memes and shit posting.

0:46.4

If there's an information war out there, it seems like it's already lost.

0:52.3

But maybe the problem is that we're fighting the wrong battle,

0:55.6

or the right battle in the wrong way. Maybe we're bringing white papers to a GIF fight.

1:07.2

I'm Sean Elling, and this is the gray area.

1:16.6

Today's guest is Callie Lassen. He's a filmmaker, author, magazine editor, and activist.

1:20.6

Lassen founded an anti-consumers magazine called Ad Busters

1:26.6

that used culture jamming and subversion of commercial

1:30.0

and mainstream language and imagery to put forward radical ideas, turning anti-consumerism

1:36.9

into something of an art form. You'll hear that term a few times in this episode, culture

1:43.9

jamming.

1:45.7

It's basically media sabotage, taking a familiar slogan, image, or brand, and remixing it to show what's false, manipulative, or absurd about it.

1:57.3

It's a subversive mix of satire, art, and radical action.

...

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