Welcome back. We've got a fantastic show for you. Now this is a show that Julie and I do

usually maybe once or twice a year and what we're doing is we're helping you sift and sort

through all the different lead generation sources that are out there and then we're ranking

them. But more than just ranking them, we're telling you what they cost, how long it will take

for these lead sources to work and essentially frankly whether in opinion, whether you should be doing them or not.

So the topic of today's show, actually for the next five shows, is the real deal top lead sources ranked from worst to first.

That's right. So part one, we're going to talk about some of our filters.

But first, you have to realize what Tim was talking about.

Lead generation is your number

one job in real estate. Without it, nothing else happens. Lead follow-up, pre-qualifying, presenting,

negotiating, and closing are your other jobs, but those things can't happen without you generating

quality leads first. Now, it's important to accept the fact that there is no one silver bullet magic easy button method of lead generation that will create an endless supply of proprietary leads for you.

Even though we all want that, it does not exist.

If it does exist, you'll hear about it on this podcast.

But understand the spokes and the wheel model, so you'll have multiple sources of predictable, duplicatable leads. And I want to pause there because you're really good at explaining that wheels in the wheel model so you'll have multiple sources of predictable, duplicatable weeds.

And I want to pause there because you're really good at explaining that wheels in the, I'm sorry,

the spokes in the wheel, because we're going to refer to that over the next five days.

Well, so the gist of it is, is imagine you're rolling down the street and you have a bicycle

and the bicycle wheel has a lot of different spokes on it. Now, why is the bicycle wheel, why does any wheel have a lot of different spokes on it?

Obviously, the more spokes, the stronger the wheel.

But your wheel just happens to have only one spoke.

So if you can visualize that, you just get probably just the visualizing a one spoke wheel

...