You still have these people that are convinced, if I don't use toothpaste with fluoride in it,

I'm going to get cavities.

God didn't design our bodies to need toothpaste.

If you're doing things like having a clean diet and addressing mouth breathing issues, that's

the foundation.

Most toothpaste companies don't want you to know that your saliva is actually designed

to remineralize your teeth.

Our position is just weed source ingredients and create formulas that honor the systems that God designs.

I never wanted another family.

It would be sitting in a hospital room like we were.

If anybody's going to create a brand that has uncompromising standards.

It's going to be a mother whose children were harmed by the system.

The Everyone in the wellness space suddenly agrees on one thing.

Hydroxyapatite toothpaste is the

clean alternative to fluoride. But here's the problem. Anytime everyone agrees in wellness,

it usually means no one is asking enough questions. Because while hydroxyapotite is being

marketed as non-toxic and effective, the reality is a lot more complicated if you ask today's guest, especially when you start

talking about nanoparticles, long-term exposure, and what we actually don't know yet.

Today's guest didn't just go along with the trend, she pushed back on it.

After believing her children were affected by products she trusted and then facing her

son's brain tumor diagnosis, she became relentless about ingredient safety,

questioning everything, including the ingredients now being labeled as safe alternatives.

...