You're listening to the Creating a Brand podcast where we deliver weekly masterclass

interviews on topics to help you make your first or next step in business the right

one.

I'm your host, Alex San Felipe.

According to Harvard Business Review, studies have shown that between 60 and 70% of organizational change projects fail, and this statistic has held true for the last 50 years.

In today's episode, I'm talking with Dr. Michael Canick.

He is the president of making strategy happen and the author of the book, Ruthless Consistency.

Michael says that this high rate of failure is not due to lack of

strategic planning, but instead, the lack of consistent strategic execution. In this episode,

Michael is going to share high-level points from his book, Ruthless Consistency, which contains

his wisdom from 20 plus years of experience, including his time as a corporate leader for FedEx,

which is a company that I personally love and worked closely with for more than 10 years. For links to resources that will be mentioned during this episode, please visit CreatingAbrand.com

0.82. And now let's not wait any longer. Here is my conversation with Dr. Michael Kanik.

Michael, welcome to the Creating a Brand podcast. So excited to have you with us today.

Fantastic to be here, Alex. Thanks for having me.

Yeah, absolutely. And I also appreciate you talking to me about travel before we got into this conversation here. We've actually, for the audience, understanding, we've been talking for like 20

minutes about just your history of just traveling the world.

I'm definitely going to have links to some of your cool travel sites you've been to because

you have a very diverse portfolio of where you've been that is kind of off the beaten path.

So I appreciate you sharing that with me before we start recording day.

Well, my pleasure.

Don't get me started on travel again because others are going to spend our whole podcast

...