Let me ask you a question.

Is there competition in your marketplace?

I mean, really, I want you to think about it.

How many real estate professionals are there

in your town, in your area, in your city, that every single day, like you, are looking to find

one more buyer, one more seller that they can work with.

Many people would say that today in real estate around the world

there are so many real estate professionals that the challenge many people

faces, how do we create a measurable degree of separation between you and that other agent

so the consumer can say I get you you're for me let's go now if you can resonate with, this is going to be an important video for you to watch.

Probably going to want to watch it two or three times, maybe share it with some friends.

I'm going to make a statement, you might not like it. If you're not like it if you're not unique and you're weak

for the majority of my life I have been passionate and dedicated about changing

lives and growing businesses through synthesizing from the very best their strategies

their tactics their mindset techniques to help you and your business grow.

Join me as we take it to the next level.

Welcome to the Tom Ferry Show.

If you're not unique, then you're weak.

Can you think about some car companies where it's hard for them to create a unique factor?

Can you think of others that are very unique? You can think of

cell phones, you can think of just about everything that's in competition, food, services,

hotel, you and me, if we're not unique, then we are weak.

...