Hey, Fran, Graham Baldwin here.

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

Well, that tool exists.

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

Even better, we're going to teach you exactly how

to create that tool for your speaking business in under an hour. For a limited time, we're going to

be offering a free live training on how to build and use this marketing asset to start booking

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

That's what you got to do is go to the speakakerlab.com slash marketing. That's all you got to do is go to the speakerlab.com slash marketing and we'll see you there.

Hey, what's up, friends? Grant Baldwin here. So good to have you here with us today for episode

376 of the Speaker Lab podcast. We've got a great show for you as always. And today I'm going to be joined by Mr. Jeff Woods to talk about the one thing. Now, you might be wondering what exactly is the one thing. Well, Jeff is here to explain the concept, to unpack the application and help equip us to take the right steps toward being truly productive.

He's become the face of the book, The One Thing, and he's one of the more passionate people

that you're ever going to find about identifying the small things that can make a big difference

in your life. Aside from his work as president and co-founder of The One Thing, Jeff has also worked

with for years to build his own speaking business.

And during our conversation, he's really candid about what it means to have a job versus

build a business and also shares his insight on the value of creating and delivering world-class

content. Jeff also shares his one thing, the journey to his current role and one simple question

of how might I be able to help, how that transformed

his future. My time with Jeff is energizing and will no doubt inspire you to start taking action.

So excited to share with you this episode with Jeff Woods. Enjoy.

Jeff, thanks for hanging out with us today. How are you, man? My pleasure, Grant. I'm doing awesome. Good to chat with you. So first of all, once you start by giving us a snapshot here, you have the book, the one thing. It's actually not written by you. We'll talk about that in a second, though, but you're kind of the torchbearer in the face for it. So first of all, explain what exactly is the one thing? Sure. The one thing is the surprisingly simple truth behind

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