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The Russell Brunson Show

The One Comma Club Challenge: The Real Starting Point for Making Money Online | #Marketing - Ep. 106

The Russell Brunson Show

Russell Brunson

Marketing, Business, Entrepreneurship

4.8982 Ratings

🗓️ 19 January 2026

⏱️ 9 minutes

🧾️ Download transcript

Summary

In this episode of The Russell Brunson Show, I wanted to give you a little behind-the-scenes context for what we’re about to do and why I’m so excited about the One Comma Club Challenge. Over the years, I’ve talked a lot about being “one funnel away,” and I’ve lived it myself — through the ups, the downs, the wins, and the moments where nothing seems to work. This episode is me pulling back the curtain on what I’ve been working on, why this challenge exists, and who it’s really for. I’m not teaching the process yet — that’s coming over the next few episodes as I share recordings from the live challenge — but I am sharing the thinking behind it. Why making your first comma matters, why most people don’t need more tactics, more funnels, or more platforms, and why giving yourself proof that this works is often the thing that changes everything. Key Highlights: ◼️Why I believe one funnel can still change the entire direction of your business ◼️What inspired me to create the One Comma Club Challenge ◼️How I rethought the structure of this challenge after studying what actually works If you’re at the beginning of your journey, or you’ve been stuck trying to get something to work and wondering if you’re crazy, this is for you. I built the One Comma Club Challenge to help you get proof — real proof — that you can make money online. If you want to come hang out with us live, go to https://onecommaclub.com and join the challenge. I’ll be there every day, going all in to help you get your first comma. ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Do you have a funnel, but it's not converting?

0:02.1

The problem 99.9% of the time is that your funnel is good, but you suck at selling.

0:07.1

If you want to learn how to sell so your funnels will actually convert, then get a ticket to my next selling online event by going to sellingonline.com slash podcast.

0:18.0

This is the Russell Brunson show.

0:22.6

Hey, what's up, everybody? This is Russell Brunson show. Hey, what's up, everybody?

0:23.9

This is Russell Brunson.

0:25.2

And I'm excited.

0:27.7

Tomorrow we are starting a new challenge.

0:31.2

It's called the One Comic Club Challenge.

0:32.7

You may have heard of it.

0:35.0

We've been promoting it really hard and heavy the last week or so.

0:38.1

We got over 10,000 people registered. More flying every single day. We haven't bought any ad yet. It's just based on us letting our people know. I wanted to do it once just kind of to the internal click funnels, funnel hacker community. In fact, by the time you're getting this live, I'll probably be live. So if you're hearing this pause right now, go to Onecommonclub.com and come hang out with us.

0:57.3

Anyway, I'll probably be live. So if you're hearing this pause right now,

0:54.3

go to Onecommon Club.com and come hang out with us. Um, anyway, I'm excited. I'm going to share just some a couple ideas. I'm not going to spend too much time today. And then, um, if you haven't missed anything, we're going to post the, um, the audios from the challenge here for the next couple episodes just so you can listen in and hopefully get some some ideas but um you know

1:12.9

obviously as a podcast listener you guys get a little more for the next couple episodes, just so you can listen in and hopefully get some ideas.

1:11.6

But, you know, obviously, as a podcast listener, you guys get a little more behind the scenes

1:15.7

of what's happening and why it's happening and stuff like that.

1:17.6

But it's interesting.

1:19.7

You know the whole one funnel away mantra that I've been preaching for a decade now,

1:24.6

and I get teased sometimes.

1:26.2

Some people love it, some people hate it.

1:27.6

But it's true. I look at my career over the last, you know, 25 years in this game. And there's

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