Welcome to Entrepreneurs, the Playbook, and this is a series of legends giving their playbook to success.

Remember, the fastest way to get to where you want to be is find someone that's already there and ask them for directions,

but also help other people get to where they want to be or better as well.

And that's pretty much the motto for the Paterno family in general

and the legacy of Joe Paterno handed down to today's guest, Jay Paterno, welcome to the playbook.

Great to be here. You know, when we talk about legacy, we talk about these lessons that we've

learned. And I believe our lessons are the

legacy, and those can be inherited genetically and energetically through the experiences that we have.

You've written a book about the new era that exists today in college football, something

you've been around your entire life.

But in the book, it gives lessons that are based off of a meaning of the past, this legacy

of the past. And the legacy of football has had a tremendous impact on your life and mine

and gives different meanings to our future.

When you're analyzing today's new era of college football,

how much of this perception of the new era is based off of your meaning that you've given the

past and where we've come from?

Well, I think right now is the new era is so chaotic.

It's players jumping from school to school.

It's money.

You know, there's agents involved in the recruiting process.

There are all kinds of pressures.

And these student athletes have to get paid to go out and do things on social media. And when they're on social media, if they have a bad game, people can rip them.

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