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Naked Beauty

The Naked Truth About Sustainable Beauty with Credo's Co-Founder, Annie Jackson

Naked Beauty

The Naked Beauty Podcast

Arts, Fashion & Beauty

4.71.2K Ratings

🗓️ 10 March 2025

⏱️ 60 minutes

🧾️ Download transcript

Summary

Hi beauties! This week, Naked Beauty is headed to Austin as a nominee for Best Beauty Podcast at the iHeartMedia Podcast awards. I can’t wait to share more updates from Austin, but today we have an incredible conversation for you with Annie Jackson, co-founder of Credo Beauty. We discuss the importance of transparency in beauty products, the harmful impacts of certain ingredients, and how Credo Beauty's stringent standards ensure safer, environmentally-friendly products. Annie also shares insights into her career journey from Estee Lauder to Sephora and eventually Credo Beauty, along with tangible steps we can take as consumers to be more eco-conscious in our beauty choices.


Tune in to hear…

  • Key steps any beauty consumer can take to be more sustainable 
  • How Credo beauty has removed sheet masks from their store and how consumers reacted 
  • Annie’s journey in the beauty industry from administrative assistant to founder and sustainability trailblazer


Learn more about PACT

Credo Beauty’s Dirty List 


Shop the Naked Beauty Fragrance at Credo 

Other Black-Owned beauty products at Credo I love: klur serum, Ourside fragrance, moodeaux, Sienna Naturals 

Shop Annie’s Favorites: Ilia Mascara, Josh Rosebrook Moisturizer, True Botanicals Cleanser, Exa foundation,


Shop this episode on ShopMyShelf


Send your burning beauty questions to [email protected] subject line ‘ask Brooke’ and I’ll answer on the show! 


Rate, Subscribe & Review the Podcast on Apple


Thanks for all the love and support. Tag me while you’re listening @nakedbeautyplanet & as always love to hear your thoughts :) 


Check out nakedbeautypodcast.com for all previous episodes & search episodes by topic


Shop My Favorite Products & Pod Discounts on my ShopMyShelf


Stay in touch with me: @brookedevard



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Transcript

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0:00.0

Hello, hello, this is Brooke DeVard, and you're listening to the Naked Beauty podcast.

0:14.6

I am recording this the night before my flight to Austin, Texas, where I will be at South by Southwest for the I Heart Podcast Awards.

0:23.3

Naked Beauty is nominated for Best Beauty Podcast.

0:26.6

I'm excited.

0:28.1

It's an honor to be nominated.

0:29.9

I'm really excited about the look that I'm pulling together.

0:32.6

I'm wearing Tongoro's studio.

0:34.4

They just launched Couture, my brilliant friend, Sarah Jeef, who was on maybe the third

0:40.3

episode of Naked Beauty ever in 2017. She's got this incredible line. She's dressed Beyonce and

0:45.7

Adam Campbell. I mean, the stuff that she's doing is incredible. She's based in Senegal. For her to

0:51.2

make something custom for me to wear to the awards makes me so excited. I got this

0:56.2

gorgeous Scaparelli ring. And today I got a gold chrome manicure to match the ring. I'm figuring

1:02.3

out all of the accessories and my beauty look. I've also just been looking at all of Dochi's Paris

1:07.2

Fashion Week looks and just doubly inspired. I'm like, I'm excited to go to this event,

1:12.0

one, because it's fun to be around people in the podcasting industry, but two, because I'm going

1:16.9

to get to walk the red carpet and turn a look. So very excited for that. But on the downside,

1:21.6

I'm really going to miss my kids, my husband as well, but really miss my kids. I have not been away from Jade since

1:29.0

she's been born. So I'm going to be gone for three nights and that feels like a really long time.

1:36.7

I have been power pumping to make sure she has enough milk in my absence. And when we're apart,

1:41.3

I'm going to have to pump seven times a day to keep my milk

1:44.5

supply up. But it's also going to be nice to be in a hotel room solo. It's been a long time

1:50.6

since I have had true alone time, very much looking forward to that. And I'm looking forward

...

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