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Leading Saints Podcast

The Most Effective Missionary Door Approach | An Interview with Russell Brunson

Leading Saints Podcast

Leading Saints

Religion & Spirituality, Christianity

4.8 • 1.2K Ratings

🗓️ 13 June 2020

⏱️ 54 minutes

🧾️ Download transcript

Summary

Over the past 15 years, Russell Brunson has built a following of over a million entrepreneurs, sold hundreds of thousands of copies of his books, popularized the concept of sales funnels, and co-founded a software company called ClickFunnels that helps tens of thousands of entrepreneurs—including Leading Saints. Russell is also a member of the Church of Jesus Christ of Latter-day Saints and hosts the Book of Mormon Challenge podcast. Highlights For the record, this is officially episode #389. 04:17 - Russell’s background in entrepreneurship 05:39 - Interest in the sales pitches from childhood 07:01 - What is the question I should ask to help people want to buy or find what products and services we offer? 08:03 - The funnel process in missionary work 09:40 - Using marketing and sales principles to accomplish righteous goals 11:30 - Ineffective door approaches for missionaries 12:01 - Effective door approaches for missionaries - the epiphany bridge. What would Russell do differently? How to tap emotion instead of logic to help people connect to the gospel? 14:43 - Tell your story; help people feel the spirit as you felt it 16:00 - When you share your emotional journey others will connect 16:47 - Principles by themselves are not valuable; the story helps people understand how you earned or learned your testimony, so that others can also have the epiphany you did; help people develop their own story 18:26 - Story structure remains the same; use the hero story pattern to tell your story 22:03 - How can members and/or youth develop or discover their own story? 23:16 - Russell believes you can’t share the gospel without having a story to tell. If you don’t have one, start your journey and chase it. 24:13 - Fear of starting the journey 24:47 - Developing the Book of Mormon Challenge; making something ordinary special 27:11 - Inviting others into your story or journey; leadership applications 28:03 - The pattern interrupt helps makes something special again 30:00 - Pattern interrupting the sacrament, helping the sacrament become special 31:08 - Using the pattern interrupt to help your ward connect 32:08 - Repetition causes people to forget even important events 32:28 - What do you remember about your church experiences? How do you create events that people will remember? 35:00 - How can leaders help increase attendance at activities or re-engage? 36:07 - Idea: creating a lifeline to help people understand each other, connect more deeply 39:30 - Help people connect through vulnerability 40:46 - Book of Mormon challenge podcast 46:50 - How has your hero’s journey helped you become a better follower of Jesus Christ? Links RussellBrunson.com The Book of Mormon Challenge podcast Clickfunnels

Transcript

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0:00.0

The most downloaded episode in the history of the Leading Saints Podcast is my interview with Rob Farrell, the young single adult stake president.

0:08.0

I recorded probably 18 months ago, maybe two years ago. it's phenomenal.

0:12.6

And I constantly get emails from people saying,

0:14.7

hey, have you done a part two to that interview?

0:17.4

Well, I'm happy to say we've done so much more than a part two.

0:20.3

We actually invited Rob to present in front of a live audience and we recorded it all.

0:25.2

He gives us five additional hours, roughly, of content of his leadership approach and perspective.

0:31.6

It is so helpful.

0:33.0

I've had countless emails of people saying how much this has deeply

0:36.3

impacted their approach to leadership.

0:38.3

If you have not seen it, you've got to see it.

0:40.3

And you can see it in the core leader library, which we make available to all core leaders

0:44.8

now to become a core leader you just go to leading Saints dot org

0:48.0

slash donate and there you can submit a monthly, quarterly, or yearly

0:53.2

subscribing donation, and that gets you access

0:55.5

to not only Rob Farrell's presentation

0:57.7

in the Core Leader Library,

0:58.9

but the entire Core Leader Library.

1:01.5

So you got to check it out. Go to leading Saints

1:03.2

or donate and help us grow this organization and move it forward by becoming a

1:08.0

core leader. Welcome to your morning run or evening walk or maybe your commute. Whatever

1:16.0

it is you are plugging in the podcast. I'm so glad you are because this is the

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