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Marketing School - Digital Marketing and Online Marketing Tips

The Meta, Microsoft, and Google arms race, How Microsoft Teams crushed Slack like a cockroach, Why you should go wide and narrow with your social content, The secret organization that Steve Jobs created in Apple, and more

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 12 August 2024

⏱️ 16 minutes

🧾️ Download transcript

Summary

In episode #2797, we discuss the Meta, Microsoft, and Google's arms race, the strategy of going wide and narrow with social content, Steve Jobs' secret organization at Apple, the challenges in the SEO industry, and the benefits of having an elite group of employees. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) The Meta, Microsoft, and Google arms race (01:52) How Microsoft Teams crushed Slack like a cockroach (03:09) Why you should go wide and narrow with your social content (06:52) The secret organization that Steve Jobs created in Apple (11:27) NerdWallet reports $151M in revenue but has SEO 'Headwinds’ (13:29) Does link-building no longer work? (15:23) That’s it for today! Don’t forget to rate, review, and subscribe!  Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

Transcript

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0:00.0

I want you to talk about the meta Microsoft in Google's arm race.

0:03.2

I'm really curious about that.

0:04.2

Okay, okay, okay, that's a good one.

0:06.6

All right, so this tweet was from my buddy Anthony Pompliano

0:10.9

and he talks about, so the tweet here says says and we'll pull this up and on

0:14.4

YouTube go subscribe on YouTube so the meta Microsoft and alphabet arms race this

0:20.6

the amount of money this chart is showing right now being spent by Microsoft Meta and alphabet is breathtaking a true arms race

0:26.8

So this is capital expenditures you can see it just going higher like so by the way on the left side of this graph over here the capital expenditures is about 17 I have to assume that's billion and then on the right you go all the way to the right side it's the Q1 of 2024 it's 118 billion right so over Q3 of 2014 so this is over 10 years so it went from 17 a year to 118 a year

0:52.2

and it just goes to show that you know we 17 a year to 118 a year.

0:52.8

And it just goes to show that, you know, we said that, okay, yeah,

0:56.0

open AI is slowing down a little bit.

0:57.6

These guys aren't slowing down their capital expenditures.

0:59.7

A lot of big chunks going into AI, among other things, but, you know, when you're big you don't want to lose. big today but they're pretty high up and you're talking about companies that are worth like

1:13.8

two three trillion dollars what are they also going to do with their money other

1:17.8

than reinvest they have to keep pushing otherwise they'll become irrelevant and

1:21.4

by the way like in the book how to be rich they talk

1:24.4

about Montgomery Ward do you remember Montgomery Ward the store it's like a Sears yeah

1:28.7

like Montgomery Ward was like they had private jets and all that stuff it's like a

1:32.1

big company back then, right?

1:33.6

Really? Really?

1:34.6

Gone. Yeah.

1:35.6

It's like you can lose it all very quickly if you don't pay attention.

...

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